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Thursday, December 06, 2007

AT&T blue room Brings Rock Fans Live Webcast of KROQ's Almost Acoustic Christmas

AT&T blue room Brings Rock Fans Live Webcast of KROQ's Almost Acoustic Christmas

Two-Day Event and Webcast Features Performances by Some of the Biggest Alternative Rock Bands of the Year

SAN ANTONIO, Dec. 6 /PRNewswire-FirstCall/ -- Christmas is just a few short weeks away, but fans of rock music are about to get an early gift that will have them rockin' around the computer screen!

AT&T Inc. (NYSE:T) announced today that the AT&T blue room (http://www.attblueroom.com/) will give fans around the country exclusive access to the annual KROQ Almost Acoustic Christmas event.

Based in Los Angeles, the world-famous KROQ is the most listened to and, arguably, the most influential rock station in the country. For more than 15 years, the station has been attracting established and up-and-coming alternative rock bands and singers to perform for fans at its yearly Almost Acoustic Christmas event.

Concert footage and backstage interviews from KROQ's Almost Acoustic Christmas will be streamed live via AT&T blue room music (http://www.attblueroom.com/music) on both Saturday, Dec. 8, and Sunday, Dec. 9. The artist lineup includes such bands as:

-- Angels & Airwaves -- Paramore
-- Avenged Sevenfold -- Rise Against
-- Bad Religion -- Serj Tankian
-- Feist -- The Shins
-- Jimmy Eat World -- Spoon


In addition to the live streaming content, select performances also will be archived on blue room enabling fans to relive their favorite performances all holiday season.

"AT&T blue room consistently brings music fans the opportunity to experience their favorite artists in new and unique ways," said Dan York, head of Content and Programming, AT&T. "As we continue to secure and showcase top artists and music festivals such as KROQ's Almost Acoustic Christmas, we create opportunities to introduce new, diverse audiences to our full lineup of products and service offerings while providing fans with the exclusive content they want."

"Working with AT&T to provide a webcast of this highly anticipated, two-night event is the perfect way to expand the station's offerings to its listeners and expose the world-famous KROQ to a global audience," said Kevin Weatherly, Senior Vice President of Programming, KROQ/CBS RADIO.

Whether it's on stage, behind the scenes of a video shoot or at home with friends and family, no other Web site brings fans closer to their favorite musicians than the AT&T blue room. To date, the blue room and its online channels have generated more than 120 million page views and have fueled sales of the company's core offerings -- high speed Internet, wireless, voice and video -- while building an affinity for the AT&T brand in the entertainment space.

For the complete array of AT&T offerings, visit http://www.att.com/.

For more information on KROQ's Almost Acoustic Christmas, visit http://www.kroq.com/.

Note: This AT&T release and other news announcements are available as part of an RSS feed at http://www.att.com/rss.

About AT&T

AT&T Inc. (NYSE:T) is a premier communications holding company. Its subsidiaries and affiliates, AT&T operating companies, are the providers of AT&T services in the United States and around the world. Among their offerings are the world's most advanced IP-based business communications services and the nation's leading wireless, high speed Internet access and voice services. In domestic markets, AT&T is known for the directory publishing and advertising sales leadership of its Yellow Pages and YELLOWPAGES.COM organizations, and the AT&T brand is licensed to innovators in such fields as communications equipment. As part of its three-screen integration strategy, AT&T is expanding its TV entertainment offerings. Additional information about AT&T Inc. and the products and services provided by AT&T subsidiaries and affiliates is available at http://www.att.com/.

(C) 2007 AT&T Intellectual Property. All rights reserved. AT&T, the AT&T logo and all other marks contained herein are trademarks of AT&T Intellectual Property and/or AT&T affiliated companies. For more information, please review this announcement in the AT&T newsroom at http://www.att.com/newsroom.


First Call Analyst:
FCMN Contact: rolf.gatlin@fleishman.com


Source: AT&T Inc.

CONTACT: Jessica Ring of AT&T Corporate Communications, +1-314-982-8698,
Mobile, +1-314-640-6354, jring@attnews.us

Web site:

http://www.att.com/
http://www.attblueroom.com/


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