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Thursday, December 27, 2007

Affiliates of Cox Newspapers and Cox Communications Launch Ultimate Web Site for OSU and LSU Fans During Bowl Championship Series

Affiliates of Cox Newspapers and Cox Communications Launch Ultimate Web Site for OSU and LSU Fans During Bowl Championship Series

OSULSU.com's breaking news, features, highlights, video powered by Dayton Daily News and Cox Sports Television

ATLANTA, Dec. 27 /PRNewswire/ -- Dayton Daily News (Ohio), owned by Cox Newspapers, Inc., and New Orleans-based Cox Sports Television (CST), owned by Cox Communications, launched an interactive Web site, OSULSU.com, to super- serve the fans of Ohio State University and Louisiana State University as they prepare for the Bowl Championship Series National Championship game on January 7, 2008. Atlanta-based Cox Enterprises is the parent company of Cox Newspapers and Cox Communications.

OSULSU.com brings together the Dayton Daily News' comprehensive regional coverage of the OSU Buckeyes together with CST's unparalleled news and video coverage of the LSU Tigers -- complete with team stats, analysis of the season, highlight video and photos, and news and information for fans traveling to the sporting event. The site also enables fans to upload and share their own team-related photos and interact through polls, message boards and an interactive computer-simulated game. The "Guess the Score" game feature offers visitors a chance at winning a $1,000 gift card.

"OSULSU.com combines the best of all worlds, from breaking news and world- class video to a place where fans can interact with each other about the big game," said Ray Marcano, Internet general manager for Cox Ohio Publishing, the company that publishes the Dayton Daily News.

Advertisers on OSULSU.com benefit from the combined reach and resources of two strong media brands: the Cox Communications subscriber base in Louisiana and Cox Ohio Publishing's newspaper audience in Ohio. Additionally, Cox cable stations, Cox newspapers and other non-Cox properties across the country are linked to the site.

"Highly energized and loyal supporters of their teams, both LSU Tiger and OSU Buckeyes fans are a special breed of sports enthusiast. OSULSU.com delivers a powerful platform for advertisers to reach this highly desirable audience," said Rod Mickler, general manager for Cox Sports Television. "Thanks to a powerful cross-channel ad inventory with Cox Communications and the reach of a major metro newspaper, the word on OSULSU.com is out."

OSULSU.com is also a featured destination on DaytonDailyNews.com and promoted in the daily print edition. CST's Web site, the cox.net broadband portal for Cox broadband subscribers in Louisiana and Ohio, as well as various partner sites around the country also link to OSULSU.com.

Advertisers seeking information on OSULSU.com can contact Jay King, Cox Ohio Publishing's online advertising director, at jking@coxohio.com or Chip Beale at cbeale@coxohio.com. Both can be reached at 937-225-2000.

About Cox Communications (www.cox.com)

Cox Communications is a multi-service broadband communications and entertainment company with more than 6 million total residential and commercial customers. The third-largest cable television company in the United States, Cox offers an array of advanced digital video, high-speed Internet and telephony services over its own nationwide IP network, as well as integrated wireless services in affiliation with Sprint. Cox Business is a full-service, facilities-based provider of communications solutions for commercial customers, providing high-speed Internet, voice and long distance services, as well as data and video transport services for small to large-sized businesses. Cox Media offers national and local cable advertising in traditional spot and new media formats, along with promotional opportunities and production services. Cox Communications wholly owns and operates the Travel Channel. More information about the services of Cox Communications, a wholly owned subsidiary of Cox Enterprises, is available at www.cox.com, www.coxbusiness.com, and www.coxmedia.com.

About Cox Newspapers (www.coxnews.com)

Cox Newspapers, one of the nation's ten largest newspaper-publishing enterprises, includes 17 daily and 27 non-daily newspapers. Other operations include Valpak (the nation's leader in cooperative direct mail advertising); Cox Custom Media (publishers of customized newsletters); PAGAS (direct mail advertisers); and a one-third ownership interest in SP Newsprint. Cox Newspapers is a subsidiary of Atlanta-based Cox Enterprises Inc., one of the nation's leading media companies and providers of automotive services.

First Call Analyst:
FCMN Contact:


Source: Cox Newspapers and Cox Communications

CONTACT: Bobby Amirshahi of Cox Newspapers, +1-678-645-4518,
bobby.amirshahi@coxinc.com; David Grabert of Cox Communications,
+1-404-269-7054, david.grabert@cox.com

Web site:

http://www.cox.com/
http://www.coxbusiness.com/
http://www.coxmedia.com/
http://www.coxnews.com/
http://www.osulsu.com/
http://www.daytondailynews.com/


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