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Friday, October 19, 2007

Joe DiMaggio Diary Pages for Sale

Joe DiMaggio Diary Pages for Sale

Collectible Will be Sold Via Shop at Home Television Network

NASHVILLE, Tenn., Oct. 19 /PRNewswire/ -- Sports collectible fans won't want to miss Shop At Home Television Network's popular show, The Sports Room, on Sunday, October 21 from 12-5 am CT. The male -- driven cable network - in conjunction with Steiner Sports -- will sell pages of a personal diary handwritten by the famous, beloved New York Yankee, Joe DiMaggio.

(Photo:

http://www.newscom.com/cgi-bin/prnh/20071019/CLF012 )

"We're excited to partner with Steiner Sports and offer this one-of-a-kind collectible to our loyal audience," explains Travis Bright, director of marketing for Shop At Home. "We are selling the unique pages individually so that customers who might not be able to afford the entire diary, can still own a piece of baseball history. It's a once in a lifetime purchasing opportunity for sports collectibles and baseball fans."

During the five-hour program, Sports Room hosts Kevin Hite and Shawn Leflar will be joined for a 30-minute presentation by Jarred Weiss, Vice President of Steiner Sports, a leader in the sports memorabilia industry.

The entire Joe DiMaggio Diaries date back from 1981 to 1994. DiMaggio began the diaries to keep record of his daily activities and expenses, as suggested by his accountant. DiMaggio did not buy a notebook, but often wrote on loose sheets of paper with hotel logos. Approximately 2,500 sheets of paper (most held in a protective sleeve), filling 29 binders, have been collected. Pages contain everything from details about his marriage with Marilyn Monroe to the stress he felt from being famous to receipts from places he visited.

For more information, tune in October 21 or visit www.shopathometv.com.

About Shop At Home


Founded in 1986, Shop At Home is the second oldest home shopping network. In its early days, Shop At Home ran similarly to other well-known home shopping networks and offered products across many broad categories. Today Shop At Home is geared distinctively toward the male demographic and focuses on collectibles such as coins, knives and swords, sports memorabilia and equipment, and quality timepieces. Popular Shop At Home programs include The Coin Vault, The Sports Room, and The Watch Show. Shop At Home is distributed to 73 million U.S. households. The network is based in Nashville, Tenn. Jewelry Television(TM) acquired Shop At Home from The E.W. Scripps Company in 2006.

First Call Analyst:
FCMN Contact:

Photo: NewsCom:

http://www.newscom.com/cgi-bin/prnh/20071019/CLF012
AP Archive:

http://photoarchive.ap.org/
PRN Photo Desk, photodesk@prnewswire.com
Source: Shop At Home Television Network

CONTACT: Media Contact, Kelly Fletcher of Jewelry Television,
+1-865-806-0996, Kelly.fletcher@jtv.com

Web site:

http://www.shopathometv.com/


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