Paul Korda . com - The Web Home of Paul Korda, singer, musician & song-writer.

International Entertainment News

Monday, October 15, 2007

BTB Communications Awarded Minority Business Enterprise Certification

BTB Communications Awarded Minority Business Enterprise Certification

MBE Certification Signifies Integrated Marketing Agency's Continued Growth

CULVER CITY, Calif., Oct. 15 /PRNewswire/ -- BTB Communications, Inc. (BTB), an award-winning integrated marketing agency, today announced that it has been granted third party certification as a Minority Business Enterprise (MBE) by the Southern California Minority Business Development Council (SCMBDC), a regional division of the National Minority Supplier Development Council. Established in 2001, BTB provides a full range of communications services including on and off-air broadcast marketing solutions through its production services arm, Muse Intellect Group (MI-4).

The awarding of MBE certification involves a rigorous process through which businesses undergo a review by certifying organizations to examine the full scope of a company's operations and experience. "Attaining this certification supports our resolute commitment to our clients to not only provide excellent marketing solutions, but also ensure that by procuring our services they meet corporate goals related to supplier diversity," said Charmaine Chapman, vice president and partner, BTB/MI-4.

Currently celebrating its sixth anniversary, BTB/MI-4 is the 2007 winner of the Public Relations Society of America's Silver Anvil Award in the Marketing Consumer Products category. BTB/MI-4 shares the honor with the marketing and public relations team from Zondervan, a global leader in Christian communications for developing and executing the launch campaign for Inspired By ... The Bible Experience (New Testament). The best-selling audio Bible in the market, Inspired By ... The Bible Experience (New Testament) features an all African-American cast of over 200 celebrities, renowned clergy and media personalities.

In addition to the Silver Anvil Award, the team at BTB/MI-4 has earned Promax Awards, a Creative Arts Emmy and a Telly Award for its work in the broadcast marketing arena. In addition to Inspired By ... The Bible Experience, BTB has provided integrated marketing strategy for other landmark projects such as "Wall of Hope China - 2004," the first-ever pop music concert staged in Beijing at the Great Wall of China.

About BTB

Established in 2001, BTB Communications, Inc. (http://www.btbcommunications.com/) is a Los Angeles-based communications company specializing in integrated marketing and multimedia production. Operating under the brand BTB/MI-4, the agency practices within the corporate, entertainment, faith-based, youth/education and civic arenas. Utilizing the "Urban Main" philosophy to address ever-changing demographics, BTB/MI-4 delivers high impact campaigns reaching urban and mainstream market segments.

Information Contact:
Charmaine Chapman
BTB/MI-4
310/242-8407 (office) 310-902-8617 (cell)
char@btbcommunications.com

First Call Analyst:
FCMN Contact:


Source: BTB Communications, Inc.

CONTACT: Charmaine Chapman of BTB-MI-4, +1-310-242-8407, cell,
+1-310-902-8617, char@btbcommunications.com

Web site:

http://www.btbcommunications.com/


-------
Profile: intent

0 Comments:

Post a Comment

<< Home