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International Entertainment News

Tuesday, October 30, 2007

Babelgum Turns to CacheLogic for Web TV Streaming

Babelgum Turns to CacheLogic for Web TV Streaming

CAMBRIDGE, England and SAN FRANCISCO, October 30/PRNewswire/ --

- CacheLogic's Velocix Network Supports Delivery of Broadcast Quality
Streamed On-Demand TV

CacheLogic, provider of the world's leading Digital Asset Delivery
Network, today announced that the next generation global Internet TV network
Babelgum is using its Velocix network to deliver progressive video streaming
of on-demand TV content.

The Velocix Network is designed to enable content owners, movie studios,
and broadcasters to deliver video and other large digital assets over the
web, with unprecedented performance, breakthrough economics and an asset
delivery lifecycle management system that provides content owners the
control, analytics and reporting they need to manage their asset libraries
through the digital distribution chain.

Babelgum offers a global TV-on-demand service that enables consumers to
view near TV quality, full screen video from professional content owners,
covering everything from news and sport through to entertainment,
documentaries and lifestyle TV. The Velocix Digital Asset Delivery Network
allows Babelgum to provide the consistently high quality of service it is
renowned for, regardless of the country from which consumers are viewing
content. It will also provide a delivery network able to scale in line with
the current growth of the Babelgum service as its audience continues to
increase rapidly.

Says Mallku Caballero, Chief Technology Officer, Babelgum: "Cachelogic's
Velocix network is a crucial part of our delivery infrastructure, and is
fundamental to the high quality of the Babelgum service now and in the
future. We collaborated with CacheLogic to create a video delivery capability
that blends P2P traffic together with bandwidth from multiple Velocix network
caches to guarantee the level of service we need, whilst at the same time
changing the economics of video delivery."

Adds Phill Robinson, CEO, CacheLogic: "We're delighted that we're helping
a ground-breaking web broadcaster succeed with a proposition that's based on
quality as well as choice. Traditional content delivery networks weren't
built to address the demands of delivering high quality video over the
internet. CacheLogic provides a breakthrough in the performance and economics
of online rich media distribution at a time when consumer appetite for video
over the internet set to grow exponentially."

About Babelgum

Babelgum is the next generation global Internet TV network. Babelgum uses
peer-to-peer technology to provide the immersive viewing experience and
picture quality of traditional TV with the interactivity and personalisation
enabled by the Internet.

Babelgum allows users to enjoy free, on-demand and personalised channels,
using niche to mainstream content to satisfy individual needs for tailored
entertainment. Instead of user-generated clips, it features only
professionally produced content spanning film, news, sports, documentaries,
music videos, concerts, lifestyle and trends, animation and scripted
programs.

Babelgum provides independent content owners with a protected platform on
which to gain global exposure of their work and a unique model to monetise
their content online. Babelgum's content partners include 3DD, the Associated
Press, Shine Limited, BBC Motion Gallery, Reuters, Entertainment Rights, Gong
Anime, IMG, ITN, Ministry of Sound TV, Zed and Off the Fence, among others.
Founded in 2005, Babelgum is a privately held company, with headquarters in
Ireland and offices in the U.K., France, Italy and soon the U.S.

About CacheLogic

CacheLogic is the innovator behind Velocix, the world's leading Digital
Asset Delivery Network. Velocix is a next generation CDN (Content Delivery
Network) designed to meet the rich media needs of the 21st century Internet.
With its innovative network, service offerings and groundbreaking
asset-based business model, CacheLogic has revolutionized both the mechanics
and economics of video, software and games delivery, enabling the Internet
to become the preferred delivery mechanism for large digital assets. For
more information please visit http://www.cachelogic.com.


For more information on Babelgum please contact:

Andrea Giannotti
Mobile: +39-347-355-5096
andrea.giannotti@babelgum.com

For more information on CacheLogic please contact:

EMEA

Bite Communications for CacheLogic
Melanie Antonucci or Hugo Brailsford
cachelogic@bitepr.com
Tel: +44(0)20-8741-1123

US

Bite Communications for CacheLogic
Diane Hepps or Martin Sjogren
cachelogic@bitepr.com
Tel: +1-212-857-9385

Source: CacheLogic Ltd

For more information on Babelgum please contact: Andrea Giannotti Mobile: +39-347-355-5096 andrea.giannotti@babelgum.com; For more information on CacheLogic please contact: EMEA: Bite Communications for CacheLogic, Melanie Antonucci or Hugo Brailsford, cachelogic@bitepr.com, Tel: +44(0)20-8741-1123; US: Bite Communications for CacheLogic, Diane Hepps or Martin Sjogren, cachelogic@bitepr.com, Tel: +1-212-857-9385


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