The Wright Sisters Retain TransMedia Group to Launch 'Wright on the Edge....Three Sisters, no Boundaries, Talk Just got Interesting,' a One-Of-A-Kind Show on ClearChannel Radio

The Wright Sisters Retain TransMedia Group to Launch 'Wright on the Edge....Three Sisters, no Boundaries, Talk Just got Interesting,' a One-Of-A-Kind Show on ClearChannel Radio

PALM BEACH, Fla., Sept. 10 /PRNewswire/ -- The Wright Sisters, who will host "Wright on the Edge....Three sisters, no boundaries, talk just got interesting," have selected TransMedia Group to publicize their new radio show. "Wright on the Edge" is an enticing program with three real-life sisters discussing everything from entertainment, health, family and politics wrapped into a weekly, hour-long program.

Educating, insightful, and at times controversial, the show is sure to satisfy the appetite of listeners of all races, ages and ethnic backgrounds, said Elyse Bender, VP of Media Relations of Trans Media Group. "This engagingly spontaneous show hosted by three talented, articulate and informed sisters is sure to stand out as it fills a void of programming created, produced and hosted by women in today's market."

The show is expected to launch locally in Palm Beach County and eventually will be syndicated and heard across the country. Its target audience is females 25-54, though there is "a strong likelihood that many men may tune in to eavesdrop on what women have to say about today's topical subjects (hot issues?)."

"We look forward to a long-term relationship with TransMedia Group," said Wendy Wright, Producer of "Wright on the Edge. "We know TransMedia Group will help us to get the buzz out through their media connections, which in turn will help build our fan base."

About "Wright on the Edge"

Wright on the Edge airs every Saturday from 12-1pm EDT on WBZT 1230AM in West Palm Beach, FL. Wright on the Edge is an enticing televised radio program with three very real, lively, often opinionated sisters discussing everything from entertainment, health, family and politics wrapped into a weekly, hour- long program on ClearChannel Radio. Listeners will find this show educating, insightful, and at times controversial. The combination of this dynamic trio is sure to elicit excitement and daily (it's weekly) doses of engaging ideas, observations and entertainment in the form of REAL TALK!

Wright on the Edge(TM) is a new talk radio show hosted by three African- American sisters who have very interesting backgrounds and lifestyles. They discuss current and relevant issues that affect women (and men) of all races yet they offer a unique perspective as African-American women. No topic is off limits. The show is funny, compelling, informative, and most importantly, thought provoking.

Erika, Lara and Wendy complement each other perfectly. Though they are in essence cut from the same cloth, their personalities are poles apart and their individuality is best expressed when the three are together. Their intimate familiarity with each other, coupled with their unique qualities, engenders a perfect blend of wit, dry humor, sarcasm, spontaneity, sincerity, and affection that attracts and holds even the most discerning audience.

About Transmedia Group

TransMedia Group (www.transmediagroup.com), based in Boca Raton, is one of Florida's largest independent PR firms serving clients worldwide since 1981. The firm has offices in New York and London.

CONTACT: Elyse Bender 561-750-9800x229

Elyse@transmediagroup.com

First Call Analyst:
FCMN Contact:

Source: TransMedia Group

CONTACT: Elyse Bender of Transmedia Group, +1-561-750-9800 ext. 229,
Elyse@transmediagroup.com

Web site:

http://www.transmediagroup.com/

Company News On-Call:

http://www.prnewswire.com/comp/133897.html

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