OnSite Network Announces New Affiliates
OnSite Network Announces New Affiliates
CHICAGO, Sept. 27 /PRNewswire/ -- OnSite Network, Inc. ("OSN") has signed License Agreements with a major national restaurant chain which will provide between 20 and 25 installations in the Chicago area. In addition, one of the highest rated sports bars in Milwaukee has signed to become one of OSN's National Affiliates.
"These installations will be scheduled immediately through our installation partner, IBM," said Bill Urban, Vice President of OSN. "We fully expect to complete all the installations within the next 60 days."
Upon completion of these installs, and several independent Chicago-area locations where installation is already in process, OSN will have well over 60 Chicago-area installations, providing 1.5 million monthly viewers and 4,200,000 monthly impressions. The OSN viewers are predominantly 21-35 years old, providing a key targeted market to advertisers.
"With the addition of Milwaukee, which joins six cities already on the OSN Network, we will be deployed in seven cities within the next 45 days," said Allen Marrinson, President of OSN. "These cities are Chicago, Milwaukee, New York, Orlando, Atlanta, St. Louis, and Minneapolis. We will have over 200 of our systems deployed as we continue to build America's best out-of-home network."
OSN started deploying in January 2007. In August 2007, OSN completed its first capital raise of just over $5 million. Using its protected technology OSN converges commercial television and Internet signals on a large, SHARP Electronics screen, which is programmed to show the commercial television feed within an "electronic fence." The television feed is not edited or manipulated in any way. The Internet feed is provided to the screen by OSN in real time, and with content custom-delivered to each location.
"Content remains King," said Marrinson. "We are using Yahoo! Sports content, and providing content which we develop internally. All our content is edited to be very pertinent to a specific Network Affiliate. This is why the majority of customers watch our screens, although we only have about 25% of the total screens in our locations. Arbitron has reported that OSN'S localized, timely content is highly entertaining to viewers, and results in ad retention rates substantially higher than retention rates for ads seen on play alone commercial television. Using our Network, advertisers can be on the television screens the customer is watching by custom and habit, at a fraction of the cost of network or cable advertising."
Marrinson indicated that OSN is close to signing agreements with two other national restaurant chains, which will significantly increase the size of the Network. "Our goal," he said, "is to have at a minimum 250 locations by the end of 2008, with 5 million monthly viewers and 14 million monthly impressions."
To learn more about the company, visit http://onsitenetwork.net/.
Press contact:
Katie Sebby
312-475-9674
ksebby@osn.net
This release was issued through eReleases(TM). For more information, visit http://www.ereleases.com/.
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Source: OnSite Network, Inc.
CONTACT: Katie Sebby of OnSite Network, Inc., +1-312-475-9674,
ksebby@osn.net
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