Scopus Video Networks to Demonstrate Emerging Technology Applications at the CableLabs(R) Innovation Showcase
Scopus Video Networks to Demonstrate Emerging Technology Applications at the CableLabs(R) Innovation Showcase
KEYSTONE, Colorado, August 6/PRNewswire-FirstCall/ -- Scopus Video Networks (NASDAQ: SCOP), is among a select group of 12
technology providers who have been chosen to demonstrate emerging
technologies at the CableLabs(R) Innovation Showcase on Monday, August 6, in
Keystone, CO. Scopus will be demonstrating an end-to-end system with two main
components: secure and error resilient video transport over IP, and stream
conditioning for client based targeted advertising.
Companies were chosen for the Innovation Showcase based on their ability
to demonstrate a technology or application that is new to the cable
marketplace and has not yet been deployed in cable systems anywhere in the
world. The Showcase takes place during a plenary session of CableLabs' Summer
Conference, August 5-8. Each company will make a 10-minute presentation and
demonstration before an audience of more than 300 cable industry technology
and business executives.
"Scopus' selection to be among this privileged group of companies is a
validation of our leadership in the digital video networking arena," said
Mario Rainville, AVP product marketing of Scopus' U.S. operations. "The
CableLabs Innovation Showcase is a prime opportunity for us to demonstrate
our commitment to addressing emerging trends and challenges faced by our
customers."
The two components of the Scopus demonstration are as follows:
Error Resilient and Secure Video Transport over IP
As operators deploy video over IP transport across massive networks,
internal or leased fiber, they are challenged by stream errors that affect
security and service. The Scopus implementation allows for secure and
error-resilient video transport in a point-to-point or point-to-multipoint
architecture. Scopus uses a simple scrambling / descrambling scheme coupled
with a Forward Error Correction (Pro MPEG FEC) mechanism allowing the secure
and reliable delivery of video over IP networks. Both the scrambling and the
FEC mechanisms implemented by Scopus are interoperable for integration in
open systems.
Stream Conditioning for Addressable Advertising
The second component is an end-to-end system implementing a client based
addressable advertising mechanism delivering targeted advertisements to
multiple settop boxes. In this system, the Scopus IVG-7500 video processing
device performs splicing and stream conditioning compliant to the emerging
DVS-766 standard. The stream conditioning at the headend allows the settop
software to transparently select the right advertisement matching the TV
viewer. The system integrates the advertisement conditioning system from
Invidi Technologies at the headend as well as the Invidi Advatar DPI client
which runs on the settop boxes and performs AD selection.
About INVIDI Technologies Corporation
INVIDI Technologies Corporation is the world's leading
addressable media solutions company at the headend, household and individual
viewer levels. Our vision and expertise in building smart advertising and
marketing systems creates substantial monetary value for the cable,
satellite, and advertising industries. Today, INVIDI provides cable satellite
and IPTV operators the opportunity to optimize advertising revenues by
positioning themselves as the most comprehensive source of addressabe
advertising. Tomorrow our innovations in content delivery solutions and
intellectual property development in targeted demographic media will be the
foundation for our platform expansion and migration to wireless, the internet
and beyond. Digital technology has revolutionized media and INVIDI is making
addressable targeted advertising, more effective and more relevant than ever
before. For more information, visit http://www.invidi.com.
About Scopus Video Networks
Scopus Video Networks (NASDAQ:SCOP) develops, markets, and
supports digital video networking solutions that enable network operators to
offer advanced video services to their subscribers. Scopus' products support
digital television, HDTV, live event coverage, and content distribution.
Scopus provides a comprehensive digital video networking
solution offering, including intelligent video gateways, encoders, decoders,
and network management products. Scopus' products are designed to allow
network operators to increase service revenues, improve customer retention,
and minimize capital and operating expenses.
Scopus' customers include satellite, cable, and terrestrial
operators, broadcasters and telecom service providers. Hundreds of network
operators use Scopus' solutions worldwide.
For more information visit: http://www.scopus.net
This press release contains forward-looking statements concerning our
marketing and operations plans. All statements other than statements of
historical fact are statements that could be deemed forward-looking
statements. All forward-looking statements in this press release are made
based on management's current expectations and estimates, which involve
risks, uncertainties, and other factors that could cause results to differ
materially from those expressed in forward-looking statements. These
statements involve a number of risks and uncertainties including, but not
limited to, risks related to the evolving market for digital video in general
and the infancy of the video-over-IP in particular and the ability to
successfully demonstrate to service providers integrated solutions, general
economic conditions, and other risk factors. Scopus does not undertake any
obligation to update forward-looking statements made herein.
CableLabs is a trademark of Cable Television Laboratories, Inc.
A product or technology demonstration at a CableLabs event does not
represent a CableLabs endorsement of that product or technology.
PR Agency Contact:
Michael Kroll
Wall Street Communications
Tel: +1-631-423-4128
E-mail: michael@wallstcom.com
Scopus Contact:
Carlo Basile
Scopus Video Networks
Tel: +1-609-987-8090 ext 201
E-mail: cbasile@scopus.net
Source: Scopus Video Networks Ltd
PR Agency Contact: Michael Kroll, Wall Street Communications, Tel: +1-631-423-4128, E-mail: michael@wallstcom.com; Scopus Contact: Carlo Basile, Scopus Video Networks, Tel: +1-609-987-8090 ext 201, E-mail: cbasile@scopus.net
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