COMEDY CENTRAL(R) and AtomFilms(R) Announce the Winner of Second Annual User-Generated Broadband Video Competition 'COMEDY CENTRAL Test Pilots'

COMEDY CENTRAL(R) and AtomFilms(R) Announce the Winner of Second Annual User-Generated Broadband Video Competition 'COMEDY CENTRAL Test Pilots'

'Super Sam' Selected by comedycentral.com Users as the Grand Prize Winner of 'COMEDY CENTRAL Test Pilots'

'Super Sam' Pilot to Be Featured On-Air in COMEDY CENTRAL's Late Night Series 'Web Shows'

To View 'Super Sam' Click on the comedycentral.com and AtomFilms.com Links Below

http://www.comedycentral.com/motherload/index.jhtml?ml_video=89359

http://testpilots.atomfilms.com

NEW YORK, Aug. 9 /PRNewswire/ -- COMEDY CENTRAL and AtomFilms, both divisions of Viacom's (NYSE:VIA)(NYSE:and)(NYSE:VIA.B) MTVN Entertainment Group, announced today that "Super Sam" is the grand prize winner of the second annual "COMEDY CENTRAL Test Pilots," an online competition in search of the next big broadband show. In addition to being featured on comedycentral.com and atomfilms.com, "Super Sam," from Wilmington, North Carolina creator Brent Triplett, will also be featured on-air in COMEDY CENTRAL's late night series "Web Shows."

"COMEDY CENTRAL continues to be in the forefront of creating, discovering and showcasing original broadband content," said Lou Wallach, SVP, original programming and development, COMEDY CENTRAL. "By partnering with AtomFilms, the preeminent broadband entertainment studio, we were able to both broaden our audience as well as tap into an even greater wealth of creative and imaginative talent. We applaud the comedycentral.com and atomfilms.com audience for their submissions, participation and selection of the 'Test Pilots' grand prize winner 'Super Sam.'"

"COMEDY CENTRAL's Test Pilots" accepted submissions from June 1 through July 10, 2007. COMEDY CENTRAL partnered with AtomFilms as the exclusive destination to upload and share their one-to-five-minute pilots. During the competition, COMEDY CENTRAL chose a series of "staff picks" and those pilots were featured on both comedycentral.com and AtomFilms.com. The panel of judges, which consisted of COMEDY CENTRAL and AtomFilms executives, narrowed down the entries to four semi-finalists. Viewers then voted online at comedycentral.com for their favorite pilot.

The grand prize winner, "Super Sam," as determined by the online voting, will receive $5000.00 and the potential for a development deal with COMEDY CENTRAL to produce an episodic broadband series. In addition, "Super Sam" will air on COMEDY CENTRAL's late night series "Web Shows." Last year's winner, "Awesome Friends" was signed for a six episode broadband series deal.

"COMEDY CENTRAL Test Pilots" is sponsored by the new Subway Fresh Fit Meals.

COMEDY CENTRAL, the only all-comedy network, currently is seen in more than 91 million homes nationwide. COMEDY CENTRAL is owned by, and is a registered trademark of, Comedy Partners, a wholly-owned division of VIACOM Inc.'s (NYSE:VIA)(NYSE:and)(NYSE:VIA.B) MTV Networks. COMEDY CENTRAL's Internet address is www.comedycentral.com. For up-to-the-minute and archival press information and photographs visit Press Central, COMEDY CENTRAL's press Web site at www.comedycentral.com/press.

A 2007 Webby Award finalist, AtomFilms is unique among online video services, licensing and developing original content in partnership with filmmakers and animators. Since pioneering the online video category in 1998, AtomFilms has attracted a loyal audience of millions of users with its consistently outstanding short-form programming. AtomFilms compensates filmmakers and animators based on revenues generated from its advertising and distribution businesses, and its payments to creators have totaled millions of dollars. AtomFilms is a division of VIACOM Inc.'s (NYSE:VIA)(NYSE:and)(NYSE:VIA.B) MTV Networks.

First Call Analyst:
FCMN Contact:

Source: COMEDY CENTRAL

CONTACT: Aileen Budow, of COMEDY CENTRAL, +1-212-767-3952,
aileen.budow@comedycentral.com

Web site:

http://www.comedycentral.com/
http://www.atomfilms.com/

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