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International Entertainment News

Tuesday, July 10, 2007

SOLD OUT! Harry Potter Tickets are Flying Away on Fandango

SOLD OUT! Harry Potter Tickets are Flying Away on Fandango

Advance Ticket Sales for Phoenix are Outpacing Spider-Man 3 and Pirates 3

LOS ANGELES, July 10 /PRNewswire/ -- Fandango, the nation's leading moviegoer destination, announced today that hundreds of tonight's midnight shows for Harry Potter and the Order of the Phoenix are already sold out. The fifth Harry Potter installment is currently selling more tickets than Spider-Man 3 and Pirates of the Caribbean: At World's End sold at the same point in those films' respective sales cycles. Phoenix is accounting for 90% of Fandango's weekly ticket sales (as of 2:00 pm PT today).

(Logo:

http://www.newscom.com/cgi-bin/prnh/20061016/LAM046LOGO-b )

Fandango is currently surveying Order of the Phoenix ticket-buyers about the Potter series. The latest results, based on several thousand Fandango respondents, are as follows:

-- 86% like the darker direction in which the Harry Potter series is
progressing;
-- 95% are planning to buy or have already pre-purchased a copy of Harry
Potter and the Deathly Hallows;
-- 80% said they would buy a ticket to a movie starring Daniel Radcliffe
where he does not play Potter;
-- 85% of ticket-buyers say the top reason for buying a Phoenix ticket is
because they've seen all of the other Harry Potter movies;
-- 76% of Phoenix ticket-buyers on Fandango are female;
-- 72% of Phoenix ticket-buyers on Fandango are under the age of 35;
-- 65% of the ticket-buyers do not have children.


"Tickets are disappearing at a very fast pace, especially for midweek shows," said Ted Hong, Fandango VP of Marketing. "The latest Harry Potter is appealing to a wide audience, and looks like another rousing summer success, hot on the heels of Transformers, Live Free or Die Hard and Ratatouille."

About Fandango

One of the Web's top movie and entertainment destinations, Fandango sells tickets to more than 15,000 screens. Fandango entertains and informs consumers with reviews, commentary and trailers, and offers the ability to quickly select a film, plan where and when to see it, and conveniently buy tickets in advance. Fandango is available at http://www.fandango.com/, 1-800-FANDANGO and via your wireless mobile device at mobile.fandango.com.

Fandango theater partners include the nation's leading exhibitors: AMC Theatres, Carmike Cinemas, Century Theatres, Cinemark Theatres, Edwards Theatres, Regal Cinemas and United Artists Theatres, as well as American Cinematheque, Brenden Theatres, CineArts Theatres, Cinebarre, Cineplex Odeon Cinemas, Cobb Theatres, Hollywood Theatres, IMAX, Kerasotes Theatres, Majestic Crest Theatre, Premiere Theatres, R/C Theatres, Wehrenberg Theatres and Winchester Theatres.

First Call Analyst:
FCMN Contact:

Photo:

http://www.newscom.com/cgi-bin/prnh/20061016/LAM046LOGO-b
PRN Photo Desk, photodesk@prnewswire.com
Source: Fandango

CONTACT: Harry Medved of Fandango, Inc., +1-310-451-7690, ext. 112, or
+1-310-200-1201, harry.medved@fandango.com

Web site:

http://www.fandango.com/


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