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Thursday, June 07, 2007

Tim McGraw and Faith Hill's Jeep(R) Story Launches "Share Your Favorite Jeep Story" Contest on June 7 as Jeep Presents Soul2Soul Tour 2007 Debuts

Tim McGraw and Faith Hill's Jeep(R) Story Launches "Share Your Favorite Jeep Story" Contest on June 7 as Jeep Presents Soul2Soul Tour 2007 Debuts

-- Jeep enthusiasts invited to submit their story at www.jeep.com/soul2soul

-- Winner will have front row seats for McGraw and Hill performance at last tour stop in Anaheim, Calif.

AUBURN HILLS, Mich., June 7 /PRNewswire-FirstCall/ -- It was during a ride in a Jeep(R) in 1996 in State College, Pa., that country music's reigning first couple Tim McGraw and Faith Hill decided to build a life together. That's their Jeep story. What's yours? The brand wants to know in the "Share Your Favorite Jeep Story" contest.

Beginning on June 7, 2007, just as McGraw and Hill's "Jeep Presents Soul2Soul Tour 2007" hits the road, the public is being invited to share their favorite Jeep stories. They can be hilarious, thought-provoking, romantic or odd, but must be an original tale. Essays must be submitted online at http://www.jeep.com/soul2soul by 11:59 p.m. (EDT) on July 16 and be no more than 750 words. Entries will be evaluated on originality and creativity; humor, adventure or romance; appropriateness to the Jeep brand; and proper use of grammar.

The grand prize winner will be awarded with the ultimate getaway -- a three-day, two-night trip for two to Anaheim, Calif., to be in the front row for Jeep Presents Soul2Soul Tour 2007 on Aug. 10. The prize package includes roundtrip airfare, hotel accommodations, transportation, spending money and VIP passes to a pre-show performance by McGraw and Hill.

"It's Tim and Faith's personal story about their Jeep that makes the partnership with the brand so special," said John Plecha, Director -- Jeep Brand Marketing & Global Communications. "But it's not unlike the thousands of stories we hear each year from our owners across the country. The 'Share Your Favorite Jeep Story' contest is a perfect way to extend our partnership with Tim and Faith to our owners."

The Jeep brand announced in March that it would be the title sponsor of McGraw and Hill's Soul2Soul Tour 2007, which kicks off on June 5 in Omaha and will include 44 performances, including first-ever performances throughout Canada, over a nine week period. More information about tour stops and dates can be found at http://www.soul2soul2007.com/.

In addition, McGraw will play a special concert at Camp Jeep, the brand's annual "owner only" three-day mix of off-road driving and other family- friendly outdoor activities, on July 26 at the Oak Ridge Estate in Nelson County, Va., near Charlottesville.

Registration and additional information for Camp Jeep, which runs from July 26-28 and is open only to Jeep vehicle owners, are available at http://www.jeep.com/campjeep. Camp Jeep registration is $295 per vehicle.

About the Jeep Brand

The Jeep brand has expanded to seven models in the 2007 model year, the most available to retail consumers at one time in the brand's 66-year history. With the introduction of the all-new 2008 Jeep Liberty mid-size sport-utility vehicle (SUV), Jeep offers customers the freshest, most capable and widest range of sport-utility vehicles under one brand in the industry.

At the start of 2004, the brand's trio of tough, capable, rugged SUVs included the venerable Jeep Grand Cherokee, Jeep Liberty (Cherokee outside North America) and the icon of the brand, the Jeep Wrangler. In 2005, the Jeep Commander was introduced. In 2006, the redesigned Jeep Wrangler was unveiled. Also debuting in calendar year 2006 were three more all-new Jeep vehicles: Jeep Patriot, Jeep Compass and the four-door Jeep Wrangler Unlimited.

First Call Analyst:
FCMN Contact: jau8@dcx.com


Source: Chrysler Group

CONTACT: Jodi Tinson, +1-248-512-2944, cell +1-586-219-0677,
jt658@dcx.com, or Carrie McElwee, +1-248-512-2664, cell +1-248-613-7752,
cm63@dcx.com, both of Chrysler Group

Web site:

http://www.jeep.com/soul2soul
http://www.soul2soul2007.com/
http://www.jeep.com/campjeep
http://www.daimlerchrysler.com/


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