New Online TV Channel for Dutch Hockey Play-Offs

New Online TV Channel for Dutch Hockey Play-Offs

Powered by Narrowstep Inc., the TV-on-the-Internet Company

AMSTERDAM, Netherlands, May 11 /PRNewswire-FirstCall/ -- The first in a 'best of three' format in the Dutch field hockey finals will be starting this weekend. By Sunday 20th May, the 2007 champions of the worlds' strongest field hockey league, the Dutch Rabo Hoofdklasse, will be known.

In partnership with ABN AMRO Bank, one of the most significant field hockey sponsors in the world, a dedicated internet TV channel will run during the 3-week play-off period on http://www.hockey-tv.nl/, making highlights and event activities accessible to field hockey fans all over the world.

Through this on-line interactive, platform, viewers will be able to view highlights and cast a vote to determine the "Best Goal of the Season". Exclusive programmes will be offered including previews of the play-offs, interviews and specials on all four of the play-off teams.

Hockey-tv was created and developed by bigdaddy, the sponsorship agency that represents ABN AMRO in the Dutch market, in close cooperation with Fieldhockey TV, the only global Internet TV Channel provider which is 100 percent dedicated to the Olympic sport of field hockey.

Fieldhockey.tv is free to view and can be accessed from anywhere in the world, 24 hours per day with a linear programming line up like any traditional television channel with television-like quality. However, the channel also maximizes the benefits of the internet medium, offering all programs as 'video on demand' so viewers can watch what they want, when they want to.

Fieldhockey TV was launched in October 2003 and was developed by Narrowstep, Inc., the TV-on-the-internet company. Narrowstep's technology, which delivers a comprehensive tool set to help content owners monetize content, has been implemented by more than 150 internet TV channels worldwide, including Terra, one of the largest telecommunications companies in the world, ITV, the UK's largest commercial broadcaster, entertainment giant Virgin Media, specialty cable channels such as the Sci-Fi channel, and HorseTV, as well as several niche and industry specific sites such as Rome Reports, (the channel for the Vatican), singlemalt.tv, The Outdoor Channel, The Martial Arts Channel, cbean.com (featuring a Caribbean lifestyle), and bebin.tv (featuring international culture and lifestyle content).

Richard Denton, Managing Partner of bigdaddy, said, "I originally chose Narrowstep as a partner because of their all-in-one solution for delivering a TV-like experience over the internet. The quality of the video stream is unparalleled in the industry and because of this, we are able to deliver the quality our client requires."

Worldhockey Television can be accessed through the official website of the International Hockey Federation, http://www.worldhockey.org/. Fieldhockey TV can be accessed at http://www.fieldhockey.tv/.

For further information on fieldhockey.tv, contact John Goedegebuure: info@mediainmotion.nl

For further information on Hockey-tv.nl, contact bigdaddy: contact@big-daddy.com.

Go to www.hockey-tv.nl and tune in to Top Dutch Hockey!

First Call Analyst:
FCMN Contact:

Source: Narrowstep North America

CONTACT: John Goedegebuure for Narrowstep North America,
info@mediainmotion.nl; or bigdaddy for Hockey-tv.nl, contact@big-daddy.com

Web site:

http://www.narrowstep.com/
http://www.hockey-tv.nl/
http://www.worldhockey.org/
http://www.fieldhockey.tv/

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