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Monday, April 30, 2007

Pump Audio and Redeye Distribution Expand Licensing and Distribution for Independent Artists

Pump Audio and Redeye Distribution Expand Licensing and Distribution for Independent Artists

Deal Brings Redeye Artists into the Pump Audio System; Opens Vast Licensing Opportunities Across All Media Platforms

HUDSON VALLEY, N.Y. and HAW RIVER, N.C., April 30 /PRNewswire/ -- Pump Audio, the leading provider of quality independent music to content creators globally, and independent music distributor Redeye Distribution announced a strategic partnership today to make music from Redeye Distribution's independent labels and artists available for licensing through Pump Audio. The deal makes Redeye Distribution's leading roster of independent music accessible to Pump Audio's professional customers in TV, advertising and interactive media, while giving the premier independent labels and musicians from Redeye Distribution the potential for new revenue channels.

"Redeye Distribution has done an excellent job of getting a unique collection of great independent music into the hands of consumers wherever they want to buy music, whether in a retail store or digitally," said Steve Ellis, founder and CEO of Pump Audio. "Through this relationship, Redeye Distribution labels and artists will gain critical visibility with the creative directors and producers around the world who are choosing the best music to license for TV shows, ads and interactive productions."

Redeye Distribution distributes independent music from more than 200 labels for sale in both physical and digital outlets, and now its relationship with Pump Audio will enable it to offer music for licensing in the rapidly expanding production market in both traditional and online media. Pump Audio's production customers include MTV Networks, NBC Studios, HBO, New Line Cinema, online service Photobucket and advertising agency Saatchi & Saatchi.

"We're pleased to be partnering with another organization within the music industry that promotes the talents and creativity of independent musicians," said Jim Logrando, Head of Digital Sales and Marketing of Redeye Distribution. "By working with Pump Audio, we are expanding the opportunities for our independent labels and artists to gain exposure and new fans for their music through the thriving music licensing market in which Pump Audio is so active."

Pump Audio helps independent musicians license their music to traditional producers in TV, advertising and interactive media through the PumpBox, its advanced search software and delivery system, as well as to online content creators of all types through the MyPump service on the Web. Under Pump Audio's artist-friendly system, licensing revenues are split equally with musicians, and the artists retain complete ownership over their music.

About Redeye Distribution

Redeye Distribution is the country's leading independent distributor for both physical and digital music. Winner of the Distributor of the Year Award presented by the National Association of Record Merchandisers for six of the last seven years, Redeye has established relationships with national and international retailers -- large and small, physical and online -- as well as distributors, sub-distributors, one-stops, digital service providers and mobile content providers. Headquartered in Haw River, NC, with branch offices in New York, Philadelphia, Chicago, Los Angeles, San Francisco and London, Redeye is staffed by more than 50 dedicated music lovers and growing every month. The current distribution roster includes more than 200 labels spanning a diverse catalog of the best independent music available today.

About Pump Audio

Pump Audio licenses the world's best independent music to content creators worldwide. Founded in 2001, Pump Audio has established itself as a leading provider of digital music for TV and advertising producers. Now Pump Audio is becoming the soundtrack of the Internet, opening Web access to its catalog of tens of thousands of songs so creators of all types can build music into their video and interactive productions. With Pump Audio, artists can license their music into productions without giving up any ownership, while content creators can discover new music ready for use. Based in the Hudson Valley, Pump Audio can be found at http://www.pumpaudio.com/ .


Source: Pump Audio

CONTACT: Tomica Divic of SutherlandGold Group, +1-415-848-7166,
Tomica@sutherlandgold.com, for Pump Audio; or James Bailey of Redeye
Distribution, 877-733-3931, ext. 244, james@yeproc.com

Web site:

http://www.pumpaudio.com/


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