Pre-Coverage for Premiere of BET's New Sports Talk Show BALLERS

Pre-Coverage for Premiere of BET's New Sports Talk Show BALLERS

Hosts John Salley, Hugh Douglas and Guy Torry Launch a Sports Talk Show That

Provides a Night Out Without Leaving the Comfort of Home
On April 20 at 10:00 pm ET/PT

LOS ANGELES, April 18 /PRNewswire/

SATELLITE FEED:
DATE: April 19, 2007
TIME: 2:00-2:15 PM EST/11:00-11:15 AM PST
SATELLITE: Galaxy 25C Transponder 15 analog
DOWNLINK FREQUENCY: 4000 vertical
AUDIO: 6.2 and 6.8

NEWS: PRE COVERAGE OPPORTUNITY FOR BET's BALLERS PREMIERING ON FRIDAY,
APRIL 20 @ 10:00-11:00 P.M. ET/PT

FORMAT: News package with show highlights and guests Shawne Merriman, John Amaechi, Marcellus Wiley, Heisman trophy winner Troy Smith and a feature on odds-on #1 NFL draft pick JaMarcus Russell and his fight to get help for the man that raised him.

SHOW SUMMARY:

Premiering on Friday, April 20 at 10 p.m. ET/PT, BALLERS will hit the sports topics making the news each week with fresh perspectives and plenty of trash talking from the hosts and guest athletes. From the comedic outbursts of Torry, to the insider's look that Salley and Douglas will provide, the talk will be loud, insightful and filled with commentary unlike that on any other sports show. With special features like "the dumb play of the week," the bullsh*t flag and gossip in the girls' booth, BALLERS kicks it up a notch while other sports shows are toning it down. The show hosts will be joined by co-host Claudia Jordan (Deal or No Deal) to provide the audience with a sexy vibe in a nightclub setting. From the NBA to the NFL to the black rodeo, BALLERS will be there for the serious issues, outrageous plays and everything in between.

SHOW HIGHLIGHTS INCLUDES: Hosts John Salley, Hugh Douglas and Guy Torry interview guest and former NBA player John Amaechi who recently announced his homosexuality to the public. Amaechi discusses the reaction from other players such as Tim Hardaway, the media and the country and how it is affecting him. Quotes from Amaechi include:

-- "Right now the biggest thing I've heard, you look around America,
people want to believe it's just black folk that hate gay people."
-- "I played for a team in Utah where the owner doesn't want play
'Brokeback Mountain' in his theatres, ... he's not gonna embrace me."
-- "The very same things they say about gay people in the locker room are
the very same things they said about black people when they were first
in basketball locker room, 'I don't want to shower with them. It's
weird.'"

VIDEO PROVIDED BY: Black Entertainment Television

FOR TECHNICAL INFORMATION PLEASE CALL: Pacific Television Center (310) 287-3800

FOR HARD COPY CALL: BET Corporate Communications, Zabrina Horton at (310) 481-3737

Source: BET Networks

CONTACT: Zabrina Horton of BET Corporation Communications, +1-310-481-
3737; or Pacific Television Center, for BET Networks, +1-310-287-3800

Web site:

http://www.bet.com/

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