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Thursday, March 08, 2007

Searchles(R) Launches Searchles TV - The First Video Player to Mashup Multiple Videos from Multiple Sources in One Player With Dynamic Syndication

Searchles(R) Launches Searchles TV - The First Video Player to Mashup Multiple Videos from Multiple Sources in One Player With Dynamic Syndication

WASHINGTON, March 8 /PRNewswire/ -- Searchles(R) (http://www.searchles.com/) -- the intelligent social search platform that gets smarter every time you use it -- today released Searchles TV. Searchles TV is the Internet's first video player that empowers users to stream videos back- to-back through one player and automatically syndicates updates wherever it's embedded across the web. Simple to use and easy to install, Searchles TV supports mashups with multiple videos in any order using multiple sources like MySpace, YouTube, Google Video, Blip.tv or Grouper -- all playable within one viewer without the hassle of using editing software.

"Searchles TV further advances our business model to be the glue between people, the content they care about and their trusted peer networks across the Internet," said Elias Shams, CEO of Searchles. "It empowers users by breaking down barriers to multimedia presentation and delivery, while offering a more dynamic value proposition to content owners and advertisers seeking to better engage their target audiences."

"With the proliferation of video content across the Internet, Searchles TV provides a creative, fun and intelligent way of viewing or presenting content on your own terms," said Chris Seline, founder and CTO of Searchles. "The ability to tap into multiple sources for mashups and automatically propagate updates to any channel across the web is disruptive because it's easy to do -- sort of like RSS for video."

With Searchles TV, Internet users no longer have to jump between sites like YouTube or Grouper to view their favorite videos, or waste time clicking through to play multiple videos individually that are meant to be viewed sequentially. With Searchles TV, users can catalogue and mashup their favorite videos from multiple sources in one channel, play them sequentially through one viewer, add, remove or change the order at any time, and embed the player into any website including their MySpace page. By adding tags or assigning your channel to Searchles groups, your channel can be discovered through search by a wider audience at Searchles and across the web.

Once a channel has been created, the owner populates it by using the Searchles bookmarklet while viewing videos at any of the supported sites, adding urls, or with videos already saved to Searchles. In addition, any updates made to the channel are automatically propagated across the web wherever the channel player has been installed, insuring that your audience always sees the latest updates.

-- Want to compare how the Presidential candidates for 2008 stack up when
it comes to their announcement speeches? Create a channel at Searchles
TV and you can watch them all in one place either at Searchles or by
embedding the video player into your blog.

-- Don't know how to use video editing software to string the party
videos you uploaded at YouTube and your friend uploaded at Grouper
together? Create a channel at Searchles TV and you'll never have to
learn.

-- Want to show your friends what you think are the best comedy videos of
all time? Create a channel at Searchles TV and share it with your
friends using the share feature. (And if your friends don't agree,
they can comment on it and tell the world).

-- Want to make it easier for your friends and fans to watch all of your
vlog entries? Create a channel at Searchles TV and embed the video
player into your site with one line of code. You'll never have to add
new code to your site -- when you add, reorder or remove videos from
your channel at Searchles, the video player on your site (and anywhere
else it's installed) will automatically update as well.

These are just a few of the possibilities. The only limit to how many channels you create at Searchles TV, or what you showcase and how, is your imagination! For more information on how to use Searchles TV, how to install it on your own site or to learn more about all the features: http://www.searchles.com/misc/help/searchles.tv

About Searchles

Searchles is a highly scaleable "social search" platform that showcases expertise, enables collaboration with peers and instantly captures it in searchable knowledge indexes. The platform is a hybrid, combining aspects of "social bookmarking" and "social networking" technology with analytical "social search" capability to allow for network search.

Network search enables users to discover content with personalized filtering features that include tags, keywords or a combination of both, as well as the ability to apply these same filters to search all postings, groups, friends, or friends' friends based on each user's personal criteria. By analyzing the associations and patterns between trusted people, sources, tags and content, Searchles is able to deliver more precise, relevant results while suggesting content and people related to each user's interests.

The proprietary technology behind Searchles is an evolution of the search engine Dumbfind, developed by veteran search technologist and Searchles' founder and CTO Chris Seline. Both brands are wholly-owned by Searchles, Inc., a privately-held company based in Washington, D.C. backed by angel investors. http://www.searchles.com/

Searchles Media Contact:
Amy M. Smith, WhiteOak Communications
(703) 200-8218
asmith (at) whiteoakcom.com

First Call Analyst:
FCMN Contact:

Source: Searchles

CONTACT: Amy M. Smith of WhiteOak Communications, +1-703-200-8218,
asmith (at) whiteoakcom.com, for Searchles

Web site: http://www.searchles.com/

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