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International Entertainment News

Thursday, February 01, 2007

NTN Buzztime Inc. Partners With Public Relations Firm to Increase Consumer Awareness and Expand Player Network

NTN Buzztime Inc. Partners With Public Relations Firm to Increase Consumer Awareness and Expand Player Network

Southard Communications to provide strategic marketing communications and public relations support to assist the company in meeting its business expansion goals

CARLSBAD, Calif., Feb. 1 /PRNewswire-FirstCall/ -- NTN Buzztime, Inc. (AMEX:NTN), a leading developer and distributor of Play Along TV(R) entertainment and technology, has appointed New York-based Southard Communications as its public relations agency of record.

Southard Communications has been charged with raising the profile of NTN Buzztime among consumers to increase brand awareness and expand the company's player base and current network of more than 4,000 bars and restaurants across the country. Southard will employ a comprehensive marketing communications plan that will include strategic media relations, targeted consumer promotions and grassroots marketing while leveraging NTN Buzztime's innovative game and trivia entertainment and technology.

"We have an aggressive and proactive marketing campaign set for the coming year," said NTN Buzztime Chief Executive Officer Dario Santana, "and public relations is a critical component of our focus for 2007."

"After an extensive review, we selected Southard because of their in-depth industry knowledge, understanding of our business, a strategic, creative approach as well as their passion and enthusiasm," notes Santana.

"Working in partnership," he adds, "we are confident in their ability to effectively increase our brand presence and grow player community."

Founded in 1994, Southard Communications is a full-service marketing and public relations agency, with experience across a broad range of industries and dedications including consumer/retail, corporate reputation, business-to-business, and marketing to moms, franchising, real estate, industrial, technology, and crisis communications.

"We are thrilled to be named NTN Buzztime's strategic partner in PR and marketing initiatives," said Bill Southard, president and CEO, Southard Communications. "And we look forward to a long-term relationship and implementing a results-driven campaign."

About NTN Buzztime, Inc.

Based in Carlsbad, CA, NTN Buzztime, Inc. has been a leader in interactive television entertainment for more than 20 years and distributes its Play Along TV(R) games and technology through numerous platforms including its own Buzztime(R) iTV Network, which is available on TVs in more than 4,000 restaurants, sports bars and pubs throughout North America and the United Kingdom, as well as cable TV, satellite TV, mobile phones, electronic games and books. For more information, please visit http://www.buzztime.com/.

NTN Buzztime cautions you that statements included in this press release that are not a description of historical facts are forward-looking statements that involve risks, uncertainties, assumptions and other factors, which if they do not materialize or prove correct, could cause NTN Buzztime's results to differ materially from historical results or those expressed or implied by such forward-looking statements. These statements may include, among others, plans, strategies and objectives of management for future operations; any statements regarding proposed new products or developments; any statements regarding future economic conditions or financial or operating performance; statements of belief, and any statements of assumptions underlying any of the foregoing. The potential risks and uncertainties that could cause actual growth and results to differ materially include, but are not limited to: the rapidly changing and competitive nature of the interactive entertainment and game industry, as well as the wireless paging and software applications industries, customer acceptance and adoption of the company's products and technology, unfavorable legislative and regulatory changes in the laws and regulations that govern games of skill and chance, risks related to ownership and enforcement of intellectual property, changes in domestic and international market and political conditions, and other risks and uncertainties more fully described in NTN Buzztime's public filings with the Securities and Exchange Commission, available at http://www.sec.gov/. NTN Buzztime, Inc. does not undertake to publicly update or revise any forward-looking statement to reflect events or circumstances arising after the date on which it was made, even if experience or future changes show that the indicated results or events will not be realized.

Buzztime and Play Along TV are registered trademarks of NTN Buzztime, Inc.

MEDIA CONTACT:
Roxana Keikavousi
Southard Communications
212-777-2220, ext. 38
roxana@southardinc.com

First Call Analyst:
FCMN Contact: Teresa.Kosmas@ntn.com

Source: NTN Buzztime, Inc.

CONTACT: Roxana Keikavousi of Southard Communications, +1-212-777-2220,
ext. 38, roxana@southardinc.com, for NTN Buzztime, Inc.

Web site: http://www.ntn.com/
http://www.buzztime.com/

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