Metacafe Selects Limelight Networks for High-Performance Content Delivery to Over 16 Million Unique Visitors Each Month

Metacafe Selects Limelight Networks for High-Performance Content Delivery to Over 16 Million Unique Visitors Each Month

Leading Independent Video Site and World's Leading CDN for Digital Media Partner to Deliver High-Quality Videos Around the World

TEMPE, Ariz., Jan. 22 /PRNewswire/ -- Limelight Networks, the world's leading content delivery network for digital media, announced today that Metacafe, one of the world's largest online video broadcasters, has selected Limelight Networks as its exclusive content delivery network (CDN).

Metacafe is the third largest video broadcasting site in the world, based on global traffic and page views. Metacafe's global user community reviews videos as soon as they are submitted, ranks them according to their appeal and entertainment value, and discards those that are not interesting or compelling. Metacafe's VideoRank(TM) technology employs proprietary algorithms to dynamically determine video ratings and site placement. According to global data released by comScore Networks, Metacafe had more than 16 million visitors and served nearly 450 million videos in November 2006. In January 2007, metacafe.com had an Alexa ranking of 134.

"Metacafe's traffic increased over 500% from January to December last year, and popular videos on our site can exceed 20,000 views within a few hours," said Arik Czerniak, CEO of Metacafe. "Our explosive growth, plus our forecasts that Metacafe will become an even more important global source for online entertainment, make it essential that we have a CDN optimized for delivery of massive amounts of rich digital media. With Limelight Networks' Content Delivery service, we have a high-capacity, robust CDN infrastructure that can respond to spikes in activity while maintaining a very high level of quality and reliability."

In October 2006, Metacafe introduced an innovative Producer Rewards(TM) program that enables producers of content to earn $5 for every 1,000 views on the Metacafe site, with payment beginning at 20,000 views. The program is consistent with the company's goal to feature high-quality video content that has optimum entertainment value.

Lou Greco, vice president of sales at Limelight Networks, commented: "Limelight Networks is committed to enabling innovative companies like Metacafe that are responding to the vast and growing global demand for shared digital media. Metacafe, with its unique participatory model and emphasis on highlighting quality video content, has emerged as a major force in online entertainment. Our content delivery network is ideal for Metacafe's application, with its huge online community and extensive library of video content. We look forward to supporting Metacafe's growth plans as they continue to offer their audience and video creators new and interesting ways to highlight the best in video entertainment."

About Limelight Networks

Limelight Networks is the high performance content delivery network for digital media, providing massively scalable, global delivery solutions for on- demand and live Internet distribution of video, music, games and downloads. Limelight Networks' infrastructure is optimized for the large object sizes, large content libraries, and large audiences associated with compelling rich media content. Limelight Networks is the content delivery network of choice for more than 700 of the world's top media companies, including Akimbo, Amazon Unbox(TM), Belo Interactive, Brightcove, "BuyMusic" @ Buy.com, DreamWorks, LLC, Facebook, FOXNews.com, IFILM, ITV Play, Marimba, MSNBC.com, MySpace, NC Interactive, Radio Free Virgin, Valve Software, and Xbox Live. For more information, visit: http://www.llnw.com/ .

About Metacafe

Metacafe is the world's largest independent video site based on global traffic, total page views and time spent on site. Metacafe is the only site that mines the collective wisdom of its audience to filter and surface the most entertaining videos, making it the best place to both watch and distribute high quality and entertaining video content. For more information, please visit http://www.metacafe.com/ .

First Call Analyst:
FCMN Contact: jamie@commstrat.net

Source: Limelight Networks

CONTACT: For Limelight Networks: Wynne Ahern, CommStrat,
+1-510-658-8870, or wynne@commstrat.net; or for Metacafe: Renee Newby, Brady
Public Relations, +1-757-651-6554, or renee@bradypr.com

Web site: http://www.limelightnetworks.com/
http://www.metacafe.com/

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