Are You...Wild? Sexy? Breathless?

Are You...Wild? Sexy? Breathless?

LONDON, December 20/PRNewswire/ --

- New Jennifer Lopez Fragrance Inspired By All Things Night Begins Search
for its "Glow Girls" on December 15th

- Glow After Dark by JLo is Looking to Give Five Lucky Girls a Chance to
Unleash Their Inner Glow and After Dark Secrets With Introduction of New
On-Line Reality Show on www.glowafterdarkshow.com

- With Photo

Jennifer Lopez fans looking to discover their "inner screen siren" will
have the opportunity to audition to become one of the five Glow Girls on the
new on-line reality series, "The Glow After Dark Show" to support the launch
of Jennifer's new fragrance Glow After Dark by JLo. The new fragrance, a
sexier side to the Glow By JLo portfolio, is inspired by the bond between
friends and the journey and possibilities of a "girls night out".

Part reality show, part soap opera, part docu-drama, this webisode series
of eight interactive shows will be aired on-line for all to view on
www.glowafterdarkshow.com.

Five girls, one from the U.K. and four from the US,. will be chosen by
Jennifer Lopez and a panel of Glow Girl, judges based on their love and
knowledge of nightlife, which epitomizes the new fragrance, Glow After Dark
by JLo and their ability to communicate the Glow Girl profile.

Potential Glow Girls can submit video auditions on-line beginning
December 15th at www.glowafterdarkshow.com. Auditions will be posted on-line
for fans to view and vote for their favourites.

Jennifer Lopez herself, and a panel of Glow Girl judges, will judge
on-line submissions. The judges will be looking for a trendsetter, a
fashionista, and a flirt! Girls who love nightlife and all things related to
going out after dark (shopping, fashion, accessorizing, where to go, how to
get in, what to do once you're there, flirting, after parties, dining, etc).
Final winners will be posted on-line in a gallery to view on
www.glowafterdarkshow.com.

The five Glow Girls will be flown to New York for an all-expense paid
two-week adventure where they will be filmed living together, bonding and
interacting by hitting the town - clubs, shopping, restaurants & bars.

The Glow After Dark Show goes live on www.glowafterdarkshow.com in early
April starting at 9pm. The site will countdown to the start of the show
throughout the day. Eight 15-minute episodes will air over four weeks; two
episodes per week. Fans can watch the show on-line and can interact with the
Glow Girls by posting comments on the site and can share their own "After
Dark" experiences on a blog. All episodes will be available as a podcast and
can be downloaded to your iPod(R), iTunes(R) enabled PC or cellular device.

Glow After Dark by JLo fragrance launches nationwide in December 2006 and
worldwide January 2007. For more information on Glow After Dark by JLo, log
onto to www.jenniferlopezbeauty.com.

Note to Editors:

A picture accompanying this release is available through the PA
Photowire. It can be viewed at www.mediapoint.press.net or
www.prnewswire.co.uk

Source: Coty UK Ltd

Press contact: Natalia Sanchez, Coty Press Office, +44-208-971-4131, natalia_sanchez@cotyinc.com

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Profile: intent