Tom's of Maine-Sponsored TV Series wins International Award for Oral-Systemic Health Program

Tom's of Maine-Sponsored TV Series wins International Award for Oral-Systemic Health Program

KENNEBUNK, Maine, Nov. 14 /PRNewswire/ -- The "Dental Health" episode of the Healthy Body, Healthy Mind television series sponsored by Tom's of Maine earned a FREDDIE Award from the International Health and Medical Media Awards at a New York City ceremony.

(Logo: http://www.newscom.com/cgi-bin/prnh/20050713/NEW010LOGO )

The "Dental Health" episode focuses on the latest science linking oral health and overall body health. It features Dr. Ray Williams, DMD, a Distinguished Professor of Periodontology at the University of North Carolina School of Dentistry.

"We are pleased to associate Tom's of Maine with both Dr. Williams and the award winning Healthy Body, Healthy Mind program on dental health," said Tom Chappell, co-founder and CEO of Tom's of Maine. "We are committed to bringing the latest information on oral-systemic health to our consumers; to providing effective oral health products made from plants and minerals, and to doing our part to address the lack of access to oral care through our Dental Health for All(TM) program."

Tom's of Maine has been a sponsor of the Healthy Body, Healthy Mind series, the most often scheduled health-care oriented program on public television. Since its release in August 2005, the program has aired more than 150 times in more than 106 million households across the country.

To further broaden the impact and reach of the oral-systemic health program, Tom's of Maine partnered directly with dental professionals and consumers. More than 1,800 dental offices in the United States requested and received special kits from Tom's of Maine that included a DVD of the television program, 50 patient education journals to help patients track their own dental health, and a case of trial size ADA-Accepted Natural Anticavity Toothpaste. More than 2,300 individual consumers also requested and received the DVD and patient education journal.

Tom's of Maine was proud to sponsor the Healthy Body, Healthy Mind series through Information Television Network of Boca Raton, Florida, which is renowned for producing award-winning public health programming.

More information on Tom's of Maine's Dental Health for All(TM) program can be found at http://www.tomsofmaine.com/toms/community/dhfa2006/.

For more information on the FREDDIE Awards and other winners at http://www.thefreddies.com/.

Founded in Kennebunk, Maine, by Tom and Kate Chappell in 1970, Tom's of Maine creates effective personal care products using simple, natural ingredients derived from plants and minerals. Tom's of Maine products -- toothpaste, mouthwash, floss, deodorant, and soap -- do not contain artificial sweeteners, preservatives, colors, flavors, or animal ingredients; are tested for safety and efficacy without the use of animals; are biodegradable; and are packaged in earth-friendly ways. Our philosophy of "Natural Care" guides us in doing what is right for our customers, employees, communities, and environment. We fulfill our Natural Care mission by donating 10% of our profits to charitable organizations; by encouraging our employees to use 5% of their paid time in volunteer work; by adhering to our standards of natural, sustainable, and responsible; and by not testing on animals. Visit http://www.tomsofmaine.com/ for more information and to let us know what you think of our products!

About Information Television Network

Founded in 1992, Information Television Network (ITV) is a privately-held full service television and entertainment production company specializing in producing original health and wellness content. ITV's distribution in the United States includes: Discovery Communications, PBS, ION Media Networks and The Patient Channel. ITV has produced more than 400 half hour programs distributed in over 50 countries, and is consistently been recognized for excellence with prestigious industry awards including Emmy, FREDDIE'S, Telly's and Gracies. For more information visit http://www.itvisus.com/.

For More Information:
Susan Dewhirst
Tom's of Maine
1-800-FOR-TOMS
sdewhirst@tomsofmaine.com

Photo: NewsCom: http://www.newscom.com/cgi-bin/prnh/20050713/NEW010LOGO
AP Archive: http://photoarchive.ap.org/
PRN Photo Desk, photodesk@prnewswire.com
Source: Tom's of Maine

CONTACT: Susan Dewhirst of Tom's of Maine, 1-800-FOR-TOMS,
sdewhirst@tomsofmaine.com

Web site: http://www.tomsofmaine.com/
http://www.thefreddies.com/

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