Second Installment of Capital BlueCross, WITF HealthSmart Television Program Focuses on Heart Disease

Second Installment of Capital BlueCross, WITF HealthSmart Television Program Focuses on Heart Disease

HARRISBURG, Pa., May 30 /PRNewswire/ -- Heart disease, the nation's leading cause of death, will be the focus of Capital BlueCross and WITF-TV's next HealthSmart program, airing at 8:30 p.m. on Wednesday, May 31 on WITF-TV.

Capital BlueCross and WITF-TV have partnered on the HealthSmart television series to tackle today's leading health topics. The first episode premiered on May 10 and focused on the challenges of and solutions for childhood obesity. The HealthSmart programs feature advice from subject matter experts and stories from real patients and survivors.

"Heart disease is one of the most debilitating illnesses affecting both men and women in our region," said Anita M. Smith, president & CEO of Capital BlueCross. "This next HealthSmart program is one that no adult should miss."

The program will cover the inner workings of the human heart, explore key risk factors and prevention, and look at some new and emerging technologies to aid in the fight against heart disease.

Capital BlueCross (http://www.capbluecross.com/) is the leading health insurance company in central Pennsylvania and the Lehigh Valley and the owner of Keystone Health Plan Central, a health maintenance organization. Headquartered in Harrisburg, Pa., Capital BlueCross also has offices in Lemoyne, Pa. and Allentown, Pa. Its 21-county service area consists of Adams, Berks, Centre, Columbia, Cumberland, Dauphin, Franklin, Fulton, Juniata, Lancaster, Lebanon, Lehigh, Mifflin, Montour, Northampton, Northumberland, Perry, Schuylkill, Snyder, Union and York counties.

The company is committed to making health insurance simple, offering easy- to-use health care and personal service at competitive prices. Capital BlueCross has been serving its customers for nearly 70 years and employs more than 2,300 people.

Capital BlueCross and Keystone Health Plan Central are independent licensees of the Blue Cross and Blue Shield Association.

WITF, Inc. is a public media organization that brings educational and cultural experiences to residents in every community in the central Pennsylvania region. WITF broadcast services reach audiences in over 17 counties in Central Pennsylvania. The company comprises public broadcasting stations WITF-TV, WITF-FM, news networks RadioPA Networks, Public Radio Capitol News, and Empire Radio Network, monthly regional magazine Central PA, WITF.org, WITF Educational Services, and WITF Learning Technologies.

Source: Capital BlueCross

CONTACT: Joseph Butera, Capital BlueCross, +1-717-541-6139,
Joe.Butera@capbluecross.com

Web site: http://www.capbluecross.com/

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