Multimedia News Release - IFPA Releases New Ads, Interview With Convict to Warn Consumers About Real-Life Consequences of Fraud

Multimedia News Release - IFPA Releases New Ads, Interview With Convict to Warn Consumers About Real-Life Consequences of Fraud

The Pennsylvania Insurance Fraud Prevention Authority's latest television spots and video news release warn residents how easy - and devastating - it is to become the felon next door

HARRISBURG, Pa., May 18 /PRNewswire/ -- In its latest effort to educate Pennsylvanians about insurance fraud, the Pennsylvania Insurance Fraud Prevention Authority today released a new 30-second television spot and compelling video news release spotlighting the devastating impact insurance fraud can have on the lives of offenders and their loved ones.

To view the Multimedia News Release, go to: http://www.prnewswire.com/mnr/painsurancefraud/24477/

The broadcast spot, "The Right," depicts a wife and mother getting arrested for insurance fraud in her office. Seconds after the handcuffs click around her wrists, she is immersed in a sea of images of her friends and family and the true consequences of her actions. The ad was shot using a specialized camera designed to powerfully simulate the feeling of wooziness and disorientation that often accompany traumatic moments.

To accompany the new advertising, the IFPA also released an interview with "Nancy," a woman who committed insurance fraud and served federal prison time. "Nancy" has partnered with the IFPA to tell people how stealing approximately $40,000 from a health insurance company devastated her children and nearly ended her marriage.

"Whoever thinks insurance fraud is no big deal, I would like them to have seen the look of despair on my children's faces, especially the day I left for federal prison camp," said "Nancy," whose sentence included four months in prison, three months of house arrest and restitution. The IFPA's message to Pennsylvanians: Think before you act.

"Insurance fraud can be devastating to families," said Roy Miller, IFPA's executive director. "Our goal in releasing 'The Right' and the 'Nancy' interview is to remind Pennsylvanians of the devastating consequences of committing insurance fraud. When you have a family, life isn't just about you anymore, and when you commit a crime, your loved ones will likely feel the effects of that act even more profoundly than you will."

About the Insurance Fraud Prevention Authority (IFPA)

The IFPA was created by the General Assembly to combat insurance fraud in Pennsylvania. The IFPA uses no tax dollars. Its funds, raised through annual assessments of insurance companies doing business in Pennsylvania, provide grant support to 17 law enforcement agencies and for public awareness initiatives.

Contact Info
Jamie Lettis
717-232-5554
jlettis@neimangroup.com

Video: http://www.prnewswire.com/mnr/painsurancefraud/24477
Source: Pennsylvania Insurance Fraud Prevention Authority

CONTACT: Jamie Lettis, +1-717-232-5554, or jlettis@neimangroup.com, for
Pennsylvania Insurance Fraud Prevention Authority

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