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Wednesday, May 03, 2006

Equifax and Cox Communications Sign Exclusive Agreement

Equifax and Cox Communications Sign Exclusive Agreement

ATLANTA, May 3 /PRNewswire-FirstCall/ -- Equifax Inc. (NYSE:EFX) today announced it has been chosen as the exclusive national provider of residential consumer information services to Cox Communications, Inc. The three year agreement provides that Equifax will supply Cox Communications with enriched data to help identify qualified customers and reduce the risk of fraud in its potential customer base.

(Logo: http://www.newscom.com/cgi-bin/prnh/20060224/CLF037LOGO)

"Equifax is the leading provider of consumer information services to telecommunications and cable companies, industries in which understanding customer data is critical for their return on investment," said Dann Adams, group executive for Equifax North America Information Services. "Equifax is pleased to partner with Cox Communications to provide highly-sophisticated risk assessment technology and services that go beyond credit reporting, enabling the company to gain a deeper understanding of its customer landscape."

For Cox Communications, Equifax will apply a customized risk model developed for the telecommunications/cable industries that predicts the likelihood of an applicant or established customer becoming a serious credit risk. It enables customer service/sales representatives to qualify applications quickly and confidently, with fewer exceptions needing judgmental evaluation, and reduces time, effort and costs associated with processing, managing, collecting and writing off high-risk accounts. Equifax customers can access these services through a dedicated data link or the Internet.

Through Equifax, Cox Communications customers will experience more efficient service by simplifying their decisioning process. Cox Communications has been an Equifax customer/partner since 2002.

About Equifax (www.equifax.com)

Equifax Inc. is a global leader in information technology that enables and secures global commerce with consumers and businesses. We are one of the largest sources of consumer and commercial data. Utilizing our databases, advanced analytics and proprietary enabling technology, we provide real-time answers for our customers. This innovative ability to transform information into intelligence is valued by customers across a wide range of industries and markets. Headquartered in Atlanta, Georgia, Equifax employs approximately 4,600 people in 13 countries throughout North America, Latin America and Europe. Equifax was founded 107 years ago, and today is a member of Standard & Poor's (S&P) 500(R) Index. Our common stock is traded on the New York Stock Exchange under the symbol EFX.

Photo: http://www.newscom.com/cgi-bin/prnh/20060224/CLF037LOGO
AP Archive: http://photoarchive.ap.org/
PRN Photo Desk, photodesk@prnewswire.com
Source: Equifax Inc.

CONTACT: Jennifer Costello of Equifax Inc., +1-404-885-8907, or
Jennifer.costello@equifax.com

Web site: http://www.equifax.com/

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