Podfitness.com and Trans World Entertainment Partnered to Launch Podfitness in Retail Stores Nationwide on April 18th, 2006

Podfitness.com and Trans World Entertainment Partnered to Launch Podfitness in Retail Stores Nationwide on April 18th, 2006

SALT LAKE CITY, April 20 /PRNewswire/ -- Podfitness, the first-ever customized audio personal training service, is now also the first downloadable iPod accessory to be packaged for retail sale. Podfitness (http://www.podfitness.com/) launched online last week, using patent pending technology that custom-builds audio workouts for its users based on their goals and music, drawing on the world's largest audio exercise library.

As part of a unique strategy for multi-platform distribution, Trans World Entertainment will offer Podfitness in 600 of its f.y.e -- for your entertainment retail store locations nationwide. f.y.e is the first retail partner for Podfitness, a partnership that emphasizes their shared focus on music. Says Podfitness.com CEO Jeff Hays, "Podfitness is poised to change the landscape of personal fitness, and mixing customized workouts for anyone with their favorite music is a central component of that vision. We're extremely pleased to have f.y.e. as our very first retail partner, it's a perfect match."

Podfitness custom-builds virtually unlimited personal training sessions. Each workout is based on the methods and philosophy of the world's elite personal trainers and coaches, customized every day to help move each user to his or her fitness goals. After customizing each session, Podfitness mixes it with a user's own music to create the perfect workout, day after day. It's a real personal trainer, right on your iPod.

f.y.e. is operated by Trans World Entertainment. Trans World Entertainment is the leading specialty retailer of music, video and video game products. The Company operates over 1,100 retail stores in the United States, the District of Columbia, the U.S. Virgin Islands, Puerto Rico and e-commerce sites, http://www.fye.com/, http://www.coconuts.com/, http://www.wherehouse.com/, http://www.secondspin.com/, http://www.samgoody.com/ and http://www.suncoast.com/. In addition to its mall locations, operated under the f.y.e., Sam Goody and Suncoast brands, the company also operates freestanding locations under the names Coconuts Music and Movies, Strawberries Music, Wherehouse, Sam Goody, On Cue, CD World, Spec's, Second Spin and Planet Music.

Podfitness is being distributed to retailers throughout North America by Trinity Home Entertainment (www.trinityvideo.tv) and will be available at many of the country's largest retailers in the coming months.

The Premier Podfitness Trainers the consumer can choose from include:

Kathy Smith, best selling fitness author, who has sold over 18 million videos; Jeanette Jenkins, Nike Elite Athlete, Queen Latifah's personal trainer, the BET Foundation's health and fitness spokesperson; David Kirsch, trainer to supermodels Heidi Klum and Linda Evangelista and the author of "The Ultimate New York Body Plan" and "Sound Mind, Sound Body"; Nancy Kennedy, Nike Elite Athlete, who has trained Kevin Costner, Julia Roberts and Jennifer Lopez; Bobby Strom, Nike Elite Athlete, whose clientele includes Britney Spears and Shakira; Michael George, author of "Body Express Makeover: The Surefire, Rapid Way To Trim And Sculpt Your Body" and personal trainer to such stars as Reese Witherspoon, Julianne Moore, Meg Ryan and Christian Slater; LaReine Chabut, a personal trainer specializing in post-pregnancy fitness training and the author of the soon to be published "Lose That Baby Fat!"; Teddy Bass, whose celebrity clientele includes Lucy Liu, Paris Hilton, Kate Hudson, and Christina Applegate; Ashley Borden, Nike Elite Athlete, whose celebrity clientele includes Christina Aguilera, Mandy Moore, Tori Spelling, and Sean Hayes; Linda Shelton, a force in the fitness industry who for 21 years has been the Fitness Editor for Shape magazine and who now also oversees fitness editorial on all AMI/Weider Women's Active Lifestyle magazines and serves as the Group Fitness Director for Podfitness.

Store Appearances with Trainers and Demo will include (Press Coverage Welcome):

May 6th at 1pm
f.y.e. Mission Valley
1640 Camino Del Rio N Ste. 160
San Diego, CA 92108
Trainer: Nancy Kennedy (Personal Trainer to Kevin Costner, Nike Fitness
Professional and columnist for Oxygen and Healthy Cooking)

May 6th at 1pm
f.y.e. Dallas Galleria
13350 Dallas Pkwy Ste. 3185
Dallas, TX 75240
Trainers: Amy Isom (Certified instructor who teaches all formats of group
fitness including Step, Kickboxing, Yoga and Pilates) and Debbe Sharpe
(Featured in "ESPN 2 Crunch Fitness" and "Jenny Craig's Fit in 15" videos
and TV shows)

May 6th at 1pm
f.y.e. Citrus Park Westfield S/T
8146 Citrus Park Town Center Mall
Tampa, FL 33625
Trainer: Adrienne Reed (Power yoga to build strength, stamina, flexibility
and balance, Trains Olympic and professional athletes, Hosts a daily PBS
television series, "Power Yoga: Mind & Body," "Power Yoga for Athletes"
video released in 2005)

May 6th at 1pm
f.y.e. Sawgrass Mills
12801 W. Sunrise Blvd. Ste. 743
Sunrise, FL 33323
Trainer: Ronnie Depesa (Certified NSCA and NASM Trainer, Top-rated in Los
Angeles and Miami, Successful competitive athlete in cycling and
wrestling)

May 12th at 5pm
f.y.e. New York
1290 Avenue of the Americas (51st & 6th)
New York, NY 10104
Trainer: Adam Figueroa (Personal trainer to Jann Wenner, Yoko Ono, Mariska
Hargitay, and Thom Felicia. Muscle Activation Techniques and
NASM-Certified Personal Trainer and Performance Enhancement Specialist)

For Press Inquires Please Contact:
Laura Ackermann
Much and House Public Relations
323.965.0852 ext. 150
lackermann@muchandhousepr.com

Source: Podfitness.com

CONTACT: Laura Ackermann of Much and House Public Relations,
+1-323-965-0852, ext. 150, lackermann@muchandhousepr.com, for Podfitness.com

Web site: http://www.fye.com/

Web site: http://www.coconuts.com/

Web site: http://www.wherehouse.com/

Web site: http://www.secondspin.com/

Web site: http://www.samgoody.com/

Web site: http://www.suncoast.com/

Web site: http://www.trinityvideo.tv/

Web site: http://www.podfitness.com/

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