Nickelodeon to Present Tween Favorite Zoey 101 Prime Time Movie Event

Nickelodeon to Present Tween Favorite Zoey 101 Prime Time Movie Event

Jamie Lynn Spears Stars in 'Spring Break-Up' Premiering Friday, March 10 at 8:00 p.m.

Zoey 101 Soundtrack Featuring The Go Go's, Train, Good Charlotte, Jonas Brothers, Gin Blossom's and More Hits Stores March 7

SANTA MONICA, Calif., March 7 /PRNewswire/ -- Zoey Brooks and her Pacific Coast Academy pals trade in backpacks for bikinis in a special one-hour, prime time television movie event titled "Zoey 101: Spring Break-Up," premiering Friday, March 10 at 8 p.m. (ET/PT), with encore presentations airing Saturday, March 11 and Sunday, March 12 at 8:00 p.m. (ET/PT). Currently television's number-one, scripted series among tweens, Zoey 101 stars Jamie Lynn Spears as 13-year-old Zoey Brooks, a winsome leader whose independent nature is put to the test at the newly co-ed Pacific Coast Academy. In the Emmy and Teen Choice Award-nominated show from Dan Schneider (All That, The Amanda Show, Drake & Josh), Zoey and her teen pals strive to survive and thrive amid ocean breezes at PCA. The series airs regularly on Sunday nights at 8:00 p.m. (ET/PT) in TEENick.

Sparks fly during spring break when Zoey and her friends vacation at Logan's father's beachside mansion and are offered the surprise opportunity to star in a battle-of-the-sexes reality TV game show. The two highly-competitive teams have to decode a series of mind-twisting riddles and face physical challenges in a race to prove the smarter, stronger sex. But as friendships and loyalties get tested throughout the game, the hopelessly romantic Chase (Sean Flynn) is faced with the impossible dilemma of losing Zoey's trust forever -- or confessing to her his undying crush.

Marjorie Cohn, Executive Vice President, Development and Original Programming, Nickelodeon says, "It's great to see the kids off campus experiencing a luxurious fantasy week while also learning some hard lessons about friendships and first love."

Throughout the month of March, kids can also participate in Spring break activities in their own homes. Fans can log onto Nick.com and compete in their very own online battle of the sexes competition, or get tips for their own Zoey 101 TV Movie: Spring Break-Up party, complete with online evite invitations, snack suggestions, downloadable decorations and great party game ideas. Kids can also receive interactive "Wish You Were Here" postcards that depict scenes from the episode and, when clicked, reveal a personal note from Zoey.

On March 7, a Zoey 101 compilation CD will hit stores featuring songs from such popular bands as The Go Go's, Train, Good Charlotte, Gin Blossoms, Toad the Wet Sprocket and several up-and-coming musicians that have been showcased in various Zoey 101 episodes. The song "Mandy" by Jonas Brothers will also be featured on the CD and airs in the TV movie.

Zoey 101 TV Movie: Spring Break-Up will be available on DVD on March 14 from Nickelodeon Home Entertainment and Paramount Home Entertainment. It marks the first time Zoey 101 episodes are available on home video. Seasons one and two of the Zoey 101 television series are now available for downloading from iTunes.

In September 2005, a complete line of apparel and accessories inspired by Zoey 101 launched at May Company department stores and has become a favorite with tween girls. New spring fashion items will also debut in March.

Zoey 101 debuted in January 2005 to the network's highest-rated premiere among tweens in almost eight years. It quickly emerged as the leader among tween audiences and now ranks as the number one, scripted series on TV among tweens (9-14), drawing an average of 6.2/1.2 million tween 9-14 viewers each week. Among all programs on television, Zoey 101 regularly ranked first with tween viewers. Nickelodeon has been the number one destination for tweens for 14 consecutive years and currently owns the top five live-action tween series on all of television, with Zoey 101 topping that list.

The series and the TV movie come courtesy of executive producer/creator Dan Schneider (Nickelodeon's Zoey 101, Drake & Josh, The Amanda Show, Kenan & Kel, and All That) and his Schneider's Bakery, Inc. He also penned and executive produced Paramount Pictures/Nickelodeon Movies feature film Good Burger. His recent credits also include creating and executive producing the WB series What I Like About You starring Amanda Bynes. Schneider also recently signed a deal with Warner Brothers to write a new movie titled Kiss The Bride Goodbye which has been described as "Home Alone meets a wedding."

Nickelodeon, in its 26th year, is the number-one entertainment brand for kids. It has built a diverse, global business by putting kids first in everything it does. The company includes television programming and production in the United States and around the world, plus consumer products, online, recreation, books, magazines and feature films. Nickelodeon's U.S. television network is seen in 89 million households and has been the number- one-rated basic cable network for more than ten consecutive years. Nickelodeon and all related titles, characters and logos are trademarks of Viacom International Inc.

Source: Nickelodeon

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