Network LIVE Launches New Breakthrough Artist Series in 'Standing Room Only' Music Showcase at SXSW
Network LIVE Launches New Breakthrough Artist Series in 'Standing Room Only' Music Showcase at SXSW
Village Voice / Capitol Records Team With Network LIVE for Showcase; Acts Include Rosanne Cash, Morningwood, The Magic Numbers and Sound Team
Performances From Showcase Will be Available for Millions of Music Fans on AOLMusic.com and DIRECTV and XM Satellite Radio
LOS ANGELES, March 14 /PRNewswire/ -- Network LIVE, a joint venture between AOL, XM Satellite Radio and AEG, today announced the launch of "Standing Room Only" ("SRO"), the music franchise dedicated to connecting emerging artists and fans through the company's powerful global digital network, providing unparalleled access and reach for labels and artists via AOL Music, XM Satellite Radio, DIRECTV and multiple distribution and wireless providers worldwide.
Breakthrough artists including Hawthorne Heights and KT Tunstall have already leveraged Network LIVE's platform to successfully launch their albums and promote their tours. The launch of "SRO" will help similar artists connect with fans and potential fans. Artist inclusion in series will be based on live draw, vocal/active fan base, and album sales and will appeal to fans of many genres including Rock, Alternative, Indie, Emo, Country, Alternative Country, Brit Pop, Singer/Songwriter, Electronica, R&B, Underground Hip Hop/Alternative Hip Hop.
Celebrating the launch of "SRO," Network LIVE, with Capitol Records and Village Voice Media, will be presenting an exclusive, VIP only showcase on March 16th from 12:30 pm - 5:00 pm CST at La Zona Rosa. The showcases will be made available at a later date for listeners of XM Satellite Radio, DIRECTV subscribers, and on demand on AOLMusic.com. The current line up includes Rosanne Cash, The Magic Numbers, Morningwood and Sound Team.
"Fans of cutting-edge artists, like the ones showcased during this event, tend to live their lives online, connecting digitally with artists and other fans to discover and experience music," said Aaron Grosky, VP of Music Programming for Network LIVE. "Through 'SRO,' Network LIVE will bring this showcase to millions of music fans around the world, feeding the huge appetite out there for live music on digital networks and creating multiple touch points between labels, artists and fans."
"The labels have been eagerly searching for a platform that allows high-quality, new and emerging artists to be heard by fans and potential fans. With Network LIVE, we are able to leverage one of the most powerful digital networks to bring our artists to fans around the world," said Ted Mico, Senior VP Strategic Marketing from Capitol Records.
If you are a member of the press attending SXSW, and would like to attend the Network LIVE showcase, please contact Dani Dudeck at dani.dudeck@edelman.com.
About Network LIVE
Network LIVE is the first entertainment network committed to redefining the creation and distribution of live content in the digital age. A joint venture formed by AOL, XM Satellite Radio and AEG, Network LIVE has produced and distributed marquee events such as Live 8, as well as concerts from Hawthorne Heights, KT Tunstall, Disturbed, Nada Surf, Black Eyed Peas, Bon Jovi, Green Day, Madonna, Keith Urban, Gorillaz, John Mayer Trio.
Media Contacts
Elisa Wiefel for Network LIVE
(310) 550-3831
ewiefel@networklive.com
Dani Dudeck
Edelman for Network LIVE
(323) 202-1890
dani.dudeck@edelman.com
Source: Network LIVE
CONTACT: Elisa Wiefel of Network LIVE, +1-310-550-3831,
ewiefel@networklive.com; or Dani Dudeck of Edelman, +1-323-202-1890,
dani.dudeck@edelman.com, for Network LIVE
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