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Friday, January 27, 2006

UUSee Partners with YeePay to Power the First IPTV Broadcast Of the Spring Festival Gala

UUSee Partners with YeePay to Power the First IPTV Broadcast Of the Spring Festival Gala

BEIJING, Jan. 27 /Xinhua-PRNewswire/ -- YeePay, the leading e-payment company in China, announced today that it will partner with UUSee, one of the major IPTV software and service providers, to provide the first IPTV broadcast of the 2006 Spring Festival Gala over the Internet. UUSee has integrated YeePay's payment solution into its IPTV platform for paid services.

(Logo: http://www.newscom.com/cgi-bin/prnh/20051211/CNM005LOGO )

Spring Festival, or the Chinese New Year, is the most celebrated festival by Chinese around the world. Each year, the Spring Festival Gala hosted by CCTV (China Central Television) is the most significant cultural event and is watched by hundreds of million of people globally. This year, for the first time, iCCTV (a subsidiary of CCTV) will host the Internet Spring Festival Gala 2006, leveraging the most advanced technology in communication, media and broadcasting to showcase Chinese culture and entertainment via the Internet. As the exclusive technology and service provider for iCCTV, UUSee's innovative IPTV platform offers truly interactive and participative entertainment that integrates TV and the Internet, bringing live broadcast, order programs, online contest and voting to the Internet users. UUSee currently has over two million registered users and plans to roll out more paid services such as the Game Channel. In addition to CCTV, UUSee also provides the IPTV platform for Beijing TV, TianTian Online and ChinaEduNet.

YeePay provides the payment platform for UUSee, allowing IPTV users to pay for select content and programs using their bank cards via the Internet, mobile or telephone. ''We choose to partner with YeePay for two main reasons. First, YeePay has established itself as a leading payment platform in China with a high quality of service; second, YeePay has the most complete solution that covers online, mobile and telephone payments. YeePay system runs on IBM's hardware and software, so we have confidence in its reliability and capability to handle mission critical applications, as we expect to see a surge in traffic visiting our site during the holiday,'' said Li Longxiang, Vice President of UUSee.

Bin Tang, CEO of YeePay, commented, ''We have seen the explosive growth of the Broadband Internet in China in recent years. With better infrastructure, lower cost, richer audio/video content, broadband based interactive multimedia service has increasingly become a major form of entertainment. But payment remains the main issue as more and more companies start offering paid content online. We hope our payment platform can empower IPTV companies like UUSee, and ultimately offer a better experience for the end users over the Internet.''

About YeePay

YeePay is the first company in China providing a single platform integrating both online and offline electronic payments, YeePay's innovative solution enables consumers and businesses to make and receive payments over the Internet, Mobile and Telephone securely, conveniently and cost effectively. YeePay has formed strategic partnerships with major banks in China. YeePay's customers include leading internet companies and ecommerce websites as well as many merchants in traditional industries, such as Baidu, Sohu, TOM Online, Shanda, DangDang, eLong, GoMe Electronics and China Unicom. For more information about YeePay, please visit http://www.yeepay.com/ .

For more information, please contact:

Chen Yu, YeePay.com
Tel: +86-10-6561-0168 x136
Fax: +86-10-6561-0167
Mobile: +86-130-5166-0670
Email: chen.yu@yeepay.com

Photo: NewsCom: http://www.newscom.com/cgi-bin/prnh/20051211/CNM005LOGO
PRN Photo Desk, +1-888-776-6555 or +1-212-782-2840

Source: YeePay

CONTACT: Chen Yu of YeePay.com, +86-10-6561-0168 x136, or fax,
+86-10-6561-0167, or mobile, +86-130-5166-0670, or chen.yu@yeepay.com

Web Site: http://www.yeepay.com/

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