NBC Olympics and Zap2it.com(R) Partnership to Provide Dynamic Online TV Listings for Olympic Winter Games

NBC Olympics and Zap2it.com(R) Partnership to Provide Dynamic Online TV Listings for Olympic Winter Games

CHICAGO, Jan. 24 /PRNewswire/ -- Following a successful partnership for the 2004 Summer Games, NBC Olympics and Zap2it.com(R), a division of Tribune Media Services (TMS), have entered into an agreement to offer continuously updated online television listings for the Torino Winter Olympics -- available at http://www.nbcolympics.com/TV .

"One of the most heavily-trafficked areas of NBCOlympics.com is the television listings section," said Gary Zenkel, President, NBC Olympics. "As we demonstrated together in 2004, Zap2it.com's leading online television listings technology ensures our viewers will be well-served in navigating through our hundreds of hours of coverage across multiple platforms, especially those who are looking for listings for a particular sport."

NBCOlympics.com will link viewers to a customized Zap2it powered section that will provide the most current around-the-clock Olympic television listings available anywhere. The exclusive TV listings site will feature unparalleled information, listings and functionality to navigate Olympic programming, and users also will have the option to search for updated tune-in information by sporting event, time, date or channel.

"We are pleased to continue to work with NBC Olympics to provide the viewing audience with comprehensive and accurate online listings information for NBC's coverage of the Olympic events and programming," said Barbara Needleman, Vice President of Entertainment Products for TMS. "Zap2it.com has a strong track record of creating specialized listings sites for our clients, and NBCOlympics.com TV listings powered by Zap2it will deliver an exceptional experience to users."

The agreement is a continuation of the partnership formed for the 2004 Olympic Games in which Zap2it.com served NBC Olympics with a highly customized online listings solution that was well received by users and one of the most visited areas of nbcolympics.com.

As America's Olympic Network, NBC holds the exclusive U.S. media rights to the Olympic Games through 2012, which include Torino, Italy in 2006, Beijing in 2008, Vancouver 2010 and London 2012.

About Tribune Media Services Entertainment Products Division

Tribune Media Services (TMS) is a leading provider of print, online and on-screen entertainment listings and editorial information to newspapers and online media, cable and satellite operators, and consumer electronics companies. Offering a full line of enhanced entertainment information products and services, TMS' TV information clients include Time Warner Cable, Cablevision, New York Times, USA Today, TiVo and Microsoft. TMS collects information from more than 16,000 broadcast, cable and satellite sources worldwide. Its newspaper, cable and satellite program magazines reach more than 30 million households in over 50 major markets on a weekly and monthly basis. Additionally, TMS' passive program guide (PPG) is available in 9 million homes worldwide.

TMS print and online advertising networks provide opportunities to reach nearly 70 million people, through major market newspaper TV supplements and Zap2it.com. TMS Movies collects data from more than 37,000 movie theater screens in North America to create and market print and electronic movie information products and services. TMS Movie information clients include Loews Cineplex Entertainment Corp., Clear Channel Interactive, Cox Communications, Inc., Los Angeles Times and others. TMS Movies is also the licensing agent for ticketing services from Fandango, the nation's largest online and phone movie ticketing outlet.

Additionally, TMS offers Zap2it.com, a leading entertainment information website for TV and Movie listings and editorial, and information on the latest video and DVD releases. For more information about TMS, visit http://www.tribunemediaentertainment.com/ .

About NBC Olympics

NBC, "America's Olympic Network," owns the exclusive U.S. media rights to the Olympic Games, television's most powerful property, through 2012, which includes Torino, Italy in 2006, Beijing in 2008, Vancouver in 2010 and London in 2012. This February, NBC Universal will present the 2006 Olympic Winter Games from Torino, Italy (February 10-26, 2006). In August 2004, 203 million viewers watched as the networks of NBC Universal -- NBC, MSNBC, CNBC, USA, Bravo, Telemundo, and NBC's HD affiliates -- offered a record 1,210 hours of Olympic coverage from Athens. In February 2002, 187 million watched the Salt Lake Olympic Games on NBC, MSNBC and CNBC. For additional information, log onto NBCOlympics.com, the Internet's preeminent source for Olympic results, video, photos, news and athlete profiles through the Torino Games. NBCOlympics.com will be the only site in the United States featuring competition video of complete runs and routines, real-time results and medal counts for every event, an interactive television viewing guide to help visitors navigate the 418 hours of Olympic programming on the NBC Universal networks, and comprehensive, multimedia-filled profiles on every American Olympian.

CONTACT:
Steve Tippie
Media Relations
Tribune Media Services
(312) 222- 4455
stippie@tribune.com

Source: Tribune Media Services

CONTACT: Steve Tippie, Media Relations of Tribune Media Services,
+1-312-222-4455, stippie@tribune.com

Web site: http://www.nbcolympics.com/TV
http://www.tribunemediaentertainment.com/
http://www.zap2it.com/

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