Get Your Game On With Nickelodeon Online's 'New Game of the Week' Feature on Nick.com

Get Your Game On With Nickelodeon Online's 'New Game of the Week' Feature on Nick.com

One Free, Original 'New Game of the Week' Based on Various Nickelodeon Properties Available Online Each Week, All Year Long

NEW YORK, Jan. 17 /PRNewswire/ -- To kick off the New Year, Nickelodeon Online unveils its latest addition for fans and debuts its "New Game of the Week" feature on Nick.com. Games of the week are free, brand new Nick property-themed games available to Nick.com visitors on a weekly basis. One original Nick or third party published game will roll out every Friday throughout the course of 2006. The games will be based on popular Nickelodeon properties such as Jimmy Neutron: Boy Genius, Avatar, SpongeBob SquarePants, The X's, Danny Phantom and more.

"The 'New Game of the Week' shows our commitment to providing safe, fun games for kids and families, and helps demonstrate our leadership in original online gaming development," said Mike Skagerlind, senior vice president and general manager of Nickelodeon Online. "We want to remind kids that we have the most games online and become a destination for online gamers by bringing new high-quality, skill-building games to kids."

The first "New Game of the Week," Jimmy-Timmy: Co-Pilot Chaos, rolled out on Jan. 6 and earned a spot as the number-one game on Nick.com. In the current "New Game of the Week," Avatar: Fortress Fight, users choose a tribe and fight to the finish to see whose nation's fortress falls first. High scores will be posted on the website. In order to post a score, a user must possess a "NickName" and be logged into the site. Nick.com will also offer a new game player page and users can post messages, tips and tricks about their favorite new games on the Nick Game of the Week Message Board. Nick's "New Game of the Week" is also available to sponsors.

Nick.com's featured "New Game of the Week" line-up join's an extensive line of free Nick-published and third party games available from Nickelodeon on Nick.com. Hundreds of free games are available on Nick.com. There were more than 1 billion game plays on Nick.com last year and more than 500 million plays on Nickjr.com. Nickelodeon also offers a selection of more than 60 family-friendly paid downloadable games on Nick Arcade (www.nickarcade.com), including popular Nick-content like "SpongeBob SquarePants Krabby Quest" and "Dora's Carnival Adventure" and non-branded favorites like "Feeding Frenzy" and "Magic Ball 2." The Nick Arcade, an offering from Nickelodeon and Big Fish Games, re-launched in July and in its first month, distributed more than 1.6 million game downloads.

Nick Online also plans to build distribution partnerships throughout the year with third parties and portals to syndicate these games to a broader market. Nick Arcade's portfolio of downloadable games will frequently be updated with new releases from third-party developers and original games published by Nick Online.

About Nickelodeon Online

Nickelodeon Online connects kids to each other and to Nickelodeon through kid-friendly websites filled with entertaining and informative content. Launched in June 1997, the Webby Award-winning Nick.com is a leading kids' television destination site with more than 10 million loyal visitors each month. NickJr.com, which launched in 1998, is the leading website for parents of young kids and the number-one website for preschoolers. Nickelodeon Online launched its broadband video online platform TurboNick on Nick.com in July, which also features Nick Jr. Video and Nick Jr. Parents TV on Nickjr.com, and has garnered more than 75 million streams.

About Nickelodeon

Nickelodeon, now in its 26th year, is the number-one entertainment brand for kids. It has built a diverse, global business by putting kids first in everything it does. The company includes television programming and production in the United States and around the world, plus consumer products, online, recreation, books, magazines and feature films. Nickelodeon's U.S. television network is seen in more than 89 million households and has been the number- one-rated basic cable network for more than ten consecutive years. Nickelodeon and all related titles, characters and logos are trademarks of Viacom International Inc.

Source: Nickelodeon

CONTACT: Joanna Roses, +1-212-846-7326, or joanna.roses@nick.com for
Nickelodeon

Web site: http://www.nick.com/
http://www.nickarcade.com/

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