Battle of the Ownership of Scrat, a Key Character in Fox's Ice Age and Soon to Be Released Ice Age 2, Continues

Battle of the Ownership of Scrat, a Key Character in Fox's Ice Age and Soon to Be Released Ice Age 2, Continues

Supersonic and Three Planes vs. Rupert Murdoch's Fox Conglomerate in Today's Sky

LOS ANGELES, Jan. 6 /PRNewswire/ -- Ivy Supersonic puts three more planes in the sky today to circle Fox, Vivendi Universal in Los Angeles, and Blue Sky Studios in White Plains NY. This, as a gentle reminder to Fox that it was Ivy Supersonic who created Sqrat in 1999. Supersonic takes to the air once more in an effort to reclaim rightful ownership of her cartoon character the Sqrat, trademarked as reported by CNN's Jeanne Moos, February 2000. The CNN feature aired nearly 150 times worldwide and was then picked up by Continental Airlines on all international and domestic flights in 2000. Documentation can be found on www.sqrat.net.

(Photo: http://www.newscom.com/cgi-bin/prnh/20060106/LAF043 )

Fox claims to never have heard of Sqrat, although a picture of the Sqrat was run in Murdoch's NY Post in 2000. In addition License! Magazine verified that 32 Fox executives received their 1999 License! Annual Industry Report which prominently featured Ivy Supersonic's Sqrat. Fox's publicist, Meredith Lipsky submitted her testimony in writing to the Southern District Court of NY. In this document she denied meeting Ivy Supersonic and discussing the Sqrat character in License! Magazine. Documentation can be found on www.sqrat.net.

Furthermore, Elie Dekel, the executive Vice President of Licensing & Merchandising at Vivendi Universal denies his 1999 conversation concerning the Sqrat character. He is now releasing the Ice Age 2/Scrat video game through Vivendi Universal. Last week Dekel was quoted in Vivendi's press release, as saying, "VUG is a great and proven partner for some of our major theatrical releases. In conjunction with the release of the motion picture Ice Age 2, the release of this outstanding video game brilliantly expands on our Ice Age franchise."

Scrat, starring in Ice Age 2, is a stolen character. Fox's nomenclature for the character, as "S-c-r-a-t" equates it to a hermaphrodite in accordance with Webster's Unabridged dictionary's definition thereof.

The question that needs to be answered is: Did Fox choose to name its cartoon character a hermaphrodite or did the marketing department not do enough research when changing the spelling of Sqrat (Ivy's squirrel/rat) to avoid paying Ivy for the character she created?

For more details and photographs of Ivy and her Sqrat, go to www.sqrat.net for rightful ownership, and www.scrat.com for Sqrat Justice.

Photo: NewsCom: http://www.newscom.com/cgi-bin/prnh/20060106/LAF043
AP Archive: http://photoarchive.ap.org/
PRN Photo Desk, photodesk@prnewswire.com
Source: Ivy Supersonic

CONTACT: Ivy Supersonic, +1-917-304-3399, ivsupersonic@earthlink.net

Web site: http://www.scrat.com/

Web site: http://www.sqrat.net/

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