Trident's SVP(TM) EX Video Processor Powers Skyworth's New LCD TVs

Trident's SVP(TM) EX Video Processor Powers Skyworth's New LCD TVs

SUNNYVALE, Calif., Nov. 28 /PRNewswire-FirstCall/ -- Trident Microsystems, Inc. (NASDAQ:TRID), a worldwide leader in the development of advanced digital TV technology for the consumer digital video marketplace, today announced that the Skyworth Optical, China's third-largest TV manufacturer and a major television exporter, is using Trident's SVP(TM) EX ten-bit video processor that features the Digital Cinema Reality Engine (DCRe(TM)) to power its 32-inch 32FL6U and 37-inch 37FL6U, which are now shipping under the Skyworth brand in China.

"We are extremely pleased that Skyworth, a leading consumer electronics brand and our long-term customer in China, has chosen our SVP(TM) EX ten-bit video processor with DCRe(TM) for its new 32-inch and 37-inch LCD TVs," said Dr. J.H. Chang, president of Trident. "We are excited by the enormous growth potential of China's domestic and export LCD TV market. China's traditional CRT TV manufacturers are moving quickly into the LCD TV market and we are honored to expand our business relationship with Skyworth in order to compete in this emerging market."

The SVP(TM) EX family features Trident's Digital Cinema Reality Engine, DCRe(TM). DCRe(TM) video processing delivers optimal video fidelity to offer consumers compelling, cinema-like video images. DCRe(TM) includes:

-- Triple, ten-bit ADC to dramatically reduce visible video signal
conversion artifacts.
-- Ten-bit, 3D color decoder to eliminate annoying "false color" artifacts
and improve overall contrast.
-- Ten-bit, dual-channel, 1080i motion-adaptive de-interlacer to provide
cinema-like motion video quality from any type of video source
material.
-- Ten-bit, dual-channel scaler to ensure crisp images regardless of the
display resolution.
-- Ten-bit, dual-channel color processor with blue-stretch, green-stretch,
skin-color correction, as well as white-balance control to offer vivid,
bright colors previously available only in the most sophisticated
internally-developed designs of consumer electronics OEMs.
-- Ten-bit display interface to support today's most advanced flat
displays.
-- Advanced content-adaptive 3D noise reduction to dramatically decrease
the popping and crackling that is especially prevalent on today's LCD
TVs.
-- Enhanced horizontal and vertical controls that set a new level in
sharpness for advanced TVs.
-- Programmable LCD overdrive to eliminate the blurring of fast-moving
objects that is common to many LCD displays.
-- Integrated VBI slicer and V-chip/closed-caption/teletext accelerator to
support worldwide TV data and messaging needs.
-- Full-screen, 16-bit, bit-mapped OSD powered by a 2D-graphics
accelerator to enable beautiful, intuitive, windows-based user
interfaces that enhance the functionality of advanced TVs.

Forward-Looking Information

This press release contains forward-looking statements, including statements regarding Trident's expectations for the DPTV(TM) market and designs for the DPTV(TM) product. The forward-looking statements above are subject to certain risks, and actual results could vary materially depending on a number of factors. These risks include, in particular, trends in the television industry, the results of Trident's sales and shipment activities to television manufacturers, Trident's ability to timely introduce new or follow- on products, Trident's success in implementing planned production, as well as competitive pressures, including pricing and competitors' new product introductions. Additional factors that may affect the Electronics' business are described in detail in the Electronics' filings with the Securities and Exchange Commission.

About Skyworth Optical

Skyworth is the leader in the development and manufacturing of electronic customer products, display technology related products, as well as audio and visual and information technology products for the consumer and professional markets with its best-known "Skyworth" brand in China.

About Trident Microsystems, Inc.

Trident Microsystems, Inc., headquartered in Sunnyvale, California, designs, develops and markets digital media for the masses in the form of integrated circuits for HDTV, LCD TV, PDP TV, DLP TV and DCRT. Trident's products are sold to a network of OEMs, original design manufacturers and system integrators worldwide. For further information about Trident and its products, please consult the Company's web site: http://www.tridentmicro.com/ .

Source: Trident Microsystems, Inc.

CONTACT: media, Peter Wicher, +1-408-991-8800, or
public_relations@tridentmicro.com, or investors, investor@tridentmicro.com, or
for Technical Support, techsupport@tridentmicro.com

Web site: http://www.tridentmicro.com/

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