It's a Wrap -- and a Win for the Golden Gecko Competition
It's a Wrap -- and a Win for the Golden Gecko Competition
GEICO Announces Winners of Its Film Trailer Contest
WASHINGTON, Nov. 30 /PRNewswire/ -- The film awards season got off to an early start today, when GEICO, the nation's fourth largest private passenger auto insurer, unveiled the winners of its Golden Gecko Competition. The competition opened in September as a national contest for budding filmmakers to create 15-second movie trailers starring the GEICO Gecko, recently voted America's Favorite Icon.
More than 90 aspiring directors answered the call for entries and created videos in five categories - action, animation, comedy, drama, and "other." The top trailers cast the Gecko in roles as versatile as a suave spy, an intimidating corporate exec, and a sensitive girl's best friend. Thousands of cyber-critics flocked to http://www.goldengecko.com/ to view, rate, and vote on the videos-ultimately narrowing the pool to the final 15 entries.
Top overall honors went to Steve Rosolio for his animation video, The Fury of the Gecko. Rosolio earned the competition's grand prize package worth more than $12,000, including a seven-day Hawaiian getaway, a variety of tech-savvy gear, and the Golden Gecko statuette.
Other winners will enjoy prizes ranging from vacations to Florida and Las Vegas, DVD players and widescreen LCD televisions.
"We are pleased by the popularity of the Golden Gecko competition," said Jess Reed, GEICO's chief information officer. "Not only were we impressed by the level of talent behind each video, we were gratified to see that the contest drew such a wide audience to the geico.com Web site. It's a testament to the power of the Web, and of course, the appeal of the Gecko."
To view the winning videos, visit http://www.goldengecko.com/ .
GEICO (Government Employees Insurance Company) is the fourth largest private passenger auto insurer in the United States. It provides auto insurance coverage for more than 6 million policyholders and insures more than 10 million vehicles. GEICO is a member of the Berkshire Hathaway group of companies. GEICO provides consumers with sales, service and claims capabilities on its geico.com website. Consumers may also contact the company at its toll free 1-800-841-3000 number. For more information, go to http://www.geico.com/ .
Source: GEICO
CONTACT: Christine Tasher of GEICO, +1-301-986-3271, ctasher@geico.com
Web site: http://www.geico.com/
http://www.goldengecko.com/
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