Baby Einstein Celebrates The Holiday Season With New 'Must-Have' Gifts For Little Ones

Baby Einstein Celebrates The Holiday Season With New 'Must-Have' Gifts For Little Ones

The Baby Einstein Company Offers the Hottest Gifts for Babies and Toddlers this Holiday Season Encouraging the Biggest Gift of All, Learning Together

BURBANK, Calif., Nov. 1 /PRNewswire/ -- This holiday season, The Baby Einstein Company continues to help parents interact with their little ones with its collection of award-winning books, DVDs, CDs and toys. With new products, including its first EVER apparel line, Baby Einstein, the leader of the infant media category, has the perfect gift for every little personality, at every developmental stage.

Baby Einstein products are developed to meet little ones needs from birth to the toddler years with special features tailored to build on and encourage skills at every step of the way. Whether baby is just beginning to explore colors and shapes at 6 months or building language skills at one year, Baby Einstein provides parents with the appropriate tools to use with their little ones for any occasion.

Each Baby Einstein product is created from a baby's point of view and exposes little ones to the world around them in playful and enriching ways. The new Discovering Water Rocker Seat introduces newborns to the sights and sounds of the ocean. The latest DVD, On The Go: Riding, Sailing and Soaring, helps children 1 year and up discover different modes of transportation and for this holiday season, little ones can sing along with traditional carols featured on the Baby Santa Music CD.

Baby Einstein products continue to be honored with awards from renowned organizations such as the Oppenheim Toy Portfolio, Parents' Choice Awards, American Baby magazine, The Dove Foundation, Parenting, Child, National Parenting Publications Awards, NBC's "Today" Toy Test, Baby Talk and many more. The Baby MacDonald Nesting Toy already has been named a "Holiday 2005 All Star" by Toy Wishes magazine.

True to the unique style of Baby Einstein, these new items incorporate themes of music, language, art, nature, science, and colors. Additionally, each item features iconic Baby Einstein characters, real world images and classical music specially re-orchestrated for little ears, making everyday an opportunity for discovery.

A few of the hottest items for little one's from birth to three years old include:

Discovering Water Rocker Seat

The Discovering Water Rocker Seat exposes little ones to the sights and sounds of the ocean, while providing parents and caregivers with new and innovative features. The seat has multi-textured fabrics for added softness and the rocker includes three ocean hanging toys, an activity octopus and eight different melodies for soothing and entertaining little ones. The rocker seat comes with a jack to plug in your personal music device (such as an iPod) to personalize music for baby. The seat also features a kickstand for support and holds up to 40 lbs to serve as a toddler seat. A toy arm pivots out of the way to easily place baby in or out of the seat.

Appropriate from birth.
Suggested Retail Price: $59.99

Baby Santa Music CD

Celebrate the holidays with traditional carols and classical masterpieces specially re-orchestrated for little ears by The Baby Einstein(TM) Music Box Orchestra. The Baby Einstein Baby Santa music CD has 30 tracks and features two programs, which incorporate traditional melodies from England, Ireland, France, Germany and the United States with classical favorites that are performed in a variety of musical styles. Tracks from this CD are also featured on our Baby Santa's Music Box (TM) DVD. Available at Target.

Appropriate from birth.
Suggested Retail Price: $6.99

Baby Santa's Music Box(TM) DVD

Celebrate the holidays with Baby Santa's Music Box(TM) DVD. It's a merry, magical celebration that will captivate babies and toddlers with bright lights, ornaments, sleigh bells, toys and winter scenes all accompanied by traditional holiday classics by master composers such as Mozart and Tchaikovsky and Handel.

Appropriate from birth.
Suggested Retail Price: $19.99

Baby Mozart (TM) Music Festival

The award-winning Baby Mozart(TM) Music Festival DVD is a captivating experience that exposes babies and toddlers to the splendor and delight of classical music while mesmerizing them with stimulating, colorful images. This is the must have nursery necessity for every new mom.

Appropriate from birth.
Suggested Retail Price: $19.99 (DVD) and $14.99 (VHS)

Sing and Learn Monkey

The Baby Einstein Sing and Learn Monkey is the lovable, interactive plush puppet host of the Baby da Vinci(TM) From Head to Toe DVD and video. The Sing and Learn Monkey offers parents and little one endless interactive opportunities for fun, learning and development. Press the Monkey's left foot and he sings "Head, Shoulders, Knees and Toes." Press his right foot and he will recite the names of familiar body parts. The best part is, parents, caregivers and little ones can control the speed of the singing and voice by opening and closing the mouth.

Appropriate for ages 3 months and up.
Suggested Retail Price: $14.99 each

Baby Mozart(TM) Music Is Everywhere!

The world is filled with so many fun and engaging sounds, from the playful frolicking of animals to the quiet beating of a child's heart as they drift to sleep. With Baby Mozart(TM) Music is Everywhere board book, parents and little one can explore these sounds together. Baby Mozart Music is Everywhere is highlighted with delightful, gently rhyming text that not only enhances the charming illustrations and breathtaking real-life photos but also brings the music to life.

Appropriate for ages 9 months and up.
Suggested Retail Price: $7.99

On The Go: Riding, Sailing And Soaring

As babies reach their first birthday they are becoming more aware of the world around them and look for new sights and sounds to engage their natural curiosity. On The Go: Riding, Sailing And Soaring introduces babies and toddlers to the different ways people travel - by land, air and sea. From cars and trains to boats, planes and more, this fun-filled introduction to transportation will expose little ones to "things that go," while captivating them with vibrant, real-world images, delightful puppet shows and beautiful classical music by Beethoven, Haydn, Mozart and Rossini.

Appropriate for 1 year and up.
Suggested Retail Price: $19.99 (DVD) and $14.99 (VHS)

Apparel

Baby Einstein's layette collection includes blanket sleepers, prams and winter accessories and is available in girls, boys and gender-neutral lines. Each piece incorporates a unique blend of textures, characters and features to add an extra layer of fun to everyday clothes. The color palette incorporates bright pinks for girls, royal and navy blue for boys, and yellows and greens in the signature collection. Fabrics were carefully chosen to be comfortable and warm for little ones and include textured knits, microfleece, velour, and diamond pointelle. Baby Einstein apparel is currently available in sizes 0-9 months, with plans to expand the size offering to 12, 18, and 24 months in spring 2006. Currently available at department stores such as May Company and Federated Department stores.

Suggested Retail Prices from $10.00 to $36.00

About The Baby Einstein Company

The Baby Einstein Company, LLC, is the award-winning creator of the infant developmental media category. The company is famous for its best-selling Baby Einstein(TM) brand of videos, books, music CDs and toys specifically designed for babies and toddlers, from birth. Little Einsteins(TM), debuting in 2005, is the company's newest venture, specifically created for the preschool market. Headquartered in Glendale, CA, The Baby Einstein Company is a subsidiary of The Walt Disney Company. For more information, visit www.babyeinstein.com or www.littleeinsteins.com.

(C) 2005 The Baby Einstein Company, LLC. All Rights Reserved. Baby Einstein, Little Einsteins and the Boy's Head logo are trademarks of The Baby Einstein Company, LLC. All Rights Reserved. EINSTEIN and ALBERT EINSTEIN are trademarks of The Hebrew University of Jerusalem. All Rights Reserved. www.albert-einstein.org.

Source: The Baby Einstein Company

CONTACT: Media Contact, Melanie Burke of Ketchum, +1-310-584-8315, or
melanie.burke@ketchum.com; or Corporate Contact, Rashmi Turner of The Baby
Einstein Company, +1-818-549-7451, or media@babyeinstein.com

Web site: http://www.babyeinstein.com/
http://www.littleeinsteins.com/
http://www.albert-einstein.org/

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