C I Host Launches Innovative TV Ads During Dallas Cowboys Live Game; Partnering With Spinner(R) Network, Offers Clients TV 'Spins' In Pro Sports

C I Host Launches Innovative TV Ads During Dallas Cowboys Live Game; Partnering With Spinner(R) Network, Offers Clients TV 'Spins' In Pro Sports

FORT WORTH, Texas, Aug. 26 /PRNewswire/ -- C I Host, a global leader in Web hosting and data center operations, today announced a strategic partnership with Spinner Networks to feature C I Host ads in Dallas Cowboys television coverage and to market this option to its Web hosting clients.

"These ads are almost as fun as the game," said Christopher Faulkner. "The television format proportions itself to slide the ads beneath the normal picture when game action halts and might need a creative boost."

C I Host has created a new ad campaign specifically for this cutting edge marketing technology. The ads, or "spins" will run during the Dallas Cowboys game. The spins allow C I Host or any advertiser to make changes to their ads right up until the scheduled airtime, for last-second product or price changes based on market conditions.

"C I Host and Spinner Network will provide this option to our clientele, making TV advertising affordable for the first time for most of them," Faulkner said. "It is a perfect blend of innovative marketing with cool Internet technology."

Spinner Networks developed a software system to run on PCs that allows the advertiser to update spots from the desktop. Local ads can be designed to augment or complement specific national ad campaigns. Additionally, the system generates an immediate log of activity, tracking viewership and responses to ads - faster than other advertising media.

About Spinner Network Systems:

Spinner Network Systems (SNS), at www.spinnernetwork.com, is a privately held company based in Little Rock, Ark. Spinner Network Systems has international and national Spin graphic system installations including in- store broadcasting, cable television, television broadcasting, sports teams and sports arenas.

About C I Host:

C I Host (www.cihost.com), based in the Dallas/Fort Worth market, is a global Web hosting and Internet solutions provider serving 220,000 individual consumers and businesses in 192 countries worldwide. C I Host's headquarters and Network Operations Center are in Bedford, Texas, and the company operates additional diverse data centers in Los Angeles and Chicago. Additional data centers will open in Newark, N.J. and London this year.

Source: C I Host

CONTACT: D. Kent Pingel, VP, Corporate Communications & PR,
+1-888-868-9931, ext. 7006, or kentp@cihost.com

Web site: http://www.cihost.com/
http://www.spinnernetwork.com/

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