Viacom Closes on Purchase of CBS Affiliate KOVR-TV 13 Sacramento
Viacom Closes on Purchase of CBS Affiliate KOVR-TV 13 Sacramento
Purchase Gives Viacom Television Stations Group Its Tenth Multi-Station Market
NEW YORK, April 29 /PRNewswire/ -- Viacom has closed on its purchase of CBS Sacramento affiliate KOVR-TV 13 from the Sinclair Broadcast Group, it was announced today by Fred Reynolds, President and Chief Executive Officer, Viacom Television Stations Group. The addition of KOVR to Viacom's existing Sacramento operation -- where it already owns and operates UPN station KMAX - gives the group its tenth multi-station market. The other markets include Los Angeles, Philadelphia, Boston, San Francisco, Dallas, Detroit, Miami, Pittsburgh and West Palm Beach, Fla.
The station was purchased by Viacom for $285 million. The acquisition has received all necessary regulatory approvals.
Bruno Cohen, most recently Vice President and General Manager of KMAX, will now serve as President and General Manager of both stations.
"We are very pleased to close this purchase and to officially welcome the employees of KOVR to the Viacom Television Stations Group family," said Reynolds. "Sacramento is a hugely important market to us, and having two stations in the region will give us a significant competitive advantage. We've been impressed with the work Bruno Cohen has done with KMAX, and we're confident he will be as successful in his new expanded role as the head of our Sacramento duopoly."
The Viacom Television Stations Group now consists of 40 stations, including 21 CBS, 16 UPN and three stations not affiliated with the major networks. The group owns multiple stations in 10 markets.
Source: CBS/Viacom Television Stations
CONTACT: Dana McClintock of VTSG, +1-212-975-1077, dlmcclintock@cbs.com
Company News On-Call: http://www.prnewswire.com/comp/965075.html
-------
Profile: intent
0 Comments:
Post a Comment
<< Home