Research and Markets: Exploration of the Global Animation Industry

Research and Markets: Exploration of the Global Animation Industry

DUBLIN, Ireland, March 14 /PRNewswire/ -- Research and Markets (http://www.researchandmarkets.com/reports/c13958) has announced the addition of Global Animation Industry: Strategies, Trends and Opportunities to their offering.

(Logo: http://www.newscom.com/cgi-bin/prnh/20040820/RESEARCH )

The rapid advancement of technology has made computer animation available to the masses and the animation industry is one of the fastest growing industries. The demand for animated entertainment has expanded with the increase in broadcasting hours by cable and satellite TV along with the growing popularity of the Internet. In the past, animation series were aimed at children aged nine and below. In recent years however, TV stations have been producing animation series for teenagers, adults and the whole family. Animation series like The Simpson's and King of the Hill have been successfully aired on primetime TV. The major markets include the United States, Canada, Japan, France, Britain and Germany.

Licensing operations for T-shirts, caps and other items have also been a major source of revenue for animation companies. In Japan, several successful computer games have crossed over and have become animated series like Pokemon, Monster Farm, Power Stone and Detective Conan. More broadly speaking, animation is increasingly used in video games, and movies are also increasingly reliant on animation and computer graphic special effects.

Another key trend we are witnessing is the outsourcing of animation content to Asia. This market is increasingly being tapped by North American film and television program producers. The major factor behind this shift of computer animation production to the Asia/Pacific region continues to be the availability of low cost, powerful computer animation platforms and much lower labour rates in the Asian and Pacific Rim countries compared to North America and Europe. The bulk of the outsourcing happens for 2D animation content with some amount of 3D content.

Some of the Many Topics Covered:

Global Animation Industry
History and Evolution
Emergence of the Animation Industry
Walt Disney
Hanna Barbara
Pioneers of the Industry
Why Is Animation Different?
Merchandising Opportunities
Animation Industry Supply Chain
Role of Technology
Market Opportunity
Content Creation
Production
Production Management
Digital Processing Workflows
Content Creation Process and Lead Time Calculation
Scanning and Filtering
Ink and Paint
Compositing and Dopesheet Preparation
Workflow Preceeding Digital Processing
Marketing Strategies for Animation Studios
Economics of Animation
Guidelines for Setting up An Animation Studio
Challenges for Managing an Animation Studio
European Animation Industry
Trends in Europe
Strategies for Animation Studios in Canada
Australia
Competition from Asian Studios
Challenges
Government Support
Strategies for Animation Studios in Australia
Yoram Gross
Media World
Burbank Animation
Southern Star
Animation Content Outsourcing
Asian Animation Industry
Establishment of Local Animation Industry
Early Trends in Animation Outsourcing to Asia
Local Content Productions
Trend towards Co-Productions
Popularity of Foreign Animation
Controversies Surrounding Foreign Animation

For more information visit http://www.researchandmarkets.com/reports/c13958

Laura Wood
Senior Manager
Research and Markets
press@researchandmarkets.com
Fax: +353 1 4100 980

Photo: http://www.newscom.com/cgi-bin/prnh/20040820/RESEARCH
Source: Research and Markets

CONTACT: Laura Wood, Senior Manager, Research and Markets,
press@researchandmarkets.com, Fax: +353-1-4100-980

Web site: http://www.researchandmarkets.com/reports/c13958

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