Kiss FM Begins Visual Radio Broadcasts
Kiss FM Begins Visual Radio Broadcasts
ESPOO, Finland, March 4/PRNewswire-FirstCall/ -- SBS Finland's Kiss FM today became the first radio station in the world
to begin Visual Radio broadcasts. This unique new concept developed by Nokia
offers the listeners the possibility to give feedback and to participate in
programs easier than ever before. Radio is a medium which encourages
participation and which people perceive as very personal. Visual Radio is the
natural next evolution step; it brings the radio station and its listeners
even closer together.
Kiss FM Visual Radio provides visual information on the song and artist
currently playing on the radio, including album information and future tour
dates. With a simple push of a button, the listeners can take part in
competitions and audience polls, buy ring tones and wallpapers for their
phone, and book tickets for the evening's concert.
"Kiss FM celebrates its 10th anniversary today. For the past decade, the
station has been a pioneer in Finnish radio, introducing the first hit
format, the first morning show, and the first radio web site and chat room
for the young listeners," says Leena Ryynanen, CEO of SBS Finland Oy. "It is
therefore only natural that Kiss FM should be the first radio station in the
world to offer Visual Radio broadcasts. We are extremely proud that Nokia has
chosen SBS Finland as its partner in revolutionizing the radio landscape."
Ryynanen believes Visual Radio will open up new possibilities for radio:
"Visual Radio strengthens the communal aspect of radio as well as the
relationship between the radio station and the listener. It also enables us
to offer new interactive real time services for our advertisers."
Visual Radio adapts to the needs of different radio formats. "Radio
stations can mould Visual Radio to their liking. Radio City, another SBS
station, will begin Visual Radio broadcasts later this spring, and the theme
of the visual content there will the same as the station's motto, 'Rock and
Sports'," explains Ryynanen.
"We are delighted to co-operate with Kiss FM in bringing Visual Radio to
consumers. The Nokia 7710, Nokia 3230 and the Nokia 6230i, which was launched
earlier this week, are the first Nokia phones to feature the new Visual Radio
application. More Visual Radio enabled handsets will be introduced later this
year," says Tommi Mustonen, General Manager of Nokia's Visual Radio Business.
"This new Nokia application redefines the mobile radio experience for the
listeners, radio stations, music industry, advertisers and operators. Our
co-operation with Hewlett-Packard (HP) who market, sell and deliver Visual
Radio to radio stations and operators makes it possible to have Visual Radio
globally.
"Sonera sees music as an increasingly important part of future mobile
services, and wants to be a forerunner in the field," says Olli-Pekka
Takanen, Department Director, TeliaSonera Finland. The Visual Radio service
is available to all Sonera customers (with a Visual Radio enabled Nokia
mobile phone). No registration or service subscription is necessary, the
customers can access the service simply by choosing Visual Radio on their
phone menu. The customers do not pay any connection or monthly fees, as the
service usage will be charged according to the data traffic prices stated in
Sonera's valid price list.
SBS Finland Oy
SBS Finland Oy is the biggest commercial radio broadcaster in Finland. In
addition to Kiss FM, SBS Finland has two different radio networks: Radio City
and Iskelma and also four local radio stations: Radio 957, Radio Sata,
Radio Jyvaskyla and Radio Mega. SBS Finland Oy started TV-operations on
last november. The Voice TV is 24/7 music channel for young people. Turnover
for SBS Finland Oy was 14,5 million euros on 2004 and it has 120 employee.
SBS Broadcasting SA is SBS Finland's parent company.
TeliaSonera Finland Oyj, the Finnish profit centre of TeliaSonera, offers
products and services under the Sonera brand. TeliaSonera is the leading
telecommunications company in the Nordic and Baltic regions.
At the end of December 2004 TeliaSonera had 15,411,000 mobile customers
(51,359,000 incl. associated companies), 8,312,000 fixed telephony customers
(8,943,000 incl. associated companies) and 2,017,000 Internet customers
(2,056,000 incl. associated companies).
Outside the home markets TeliaSonera has extensive interests in the
growth markets in Russia, Turkey and Eurasia. TeliaSonera is listed on the
Stockholm Exchange and the Helsinki Stock Exchange. Net sales for
January-December 2004 amounted to SEK 81.9 billion (EUR 9.08 billion). The
number of employees was 29,082.
HP
HP is a technology solutions provider to consumers, businesses and
institutions globally. The company's offerings span IT infrastructure, global
services, business and home computing, and imaging and printing. For the four
fiscal quarters ended Jan. 31, 2005, HP revenue totaled $81.8 billion. More
information about HP (NYSE, Nasdaq: HPQ) is available at www.hp.com
Nokia
Nokia is a world leader in mobile communications, driving the growth and
sustainability of the broader mobility industry. Nokia connects people to
each other and the information that matters to them with easy-to-use and
innovative products like mobile phones, devices and solutions for imaging,
games, media and businesses. Nokia provides equipment, solutions and services
for network operators and corporations.
Additional information and Visual Radio related pictures are
available at: www.visualradio.com
Source: Nokia
Media enquiries: SBS Finland Oy, Henrik Laine, Development Director, Tel. +358-747-4031; Leena Ryynanen, Managing Director, Tel. +358-20-747-4001; TeliaSonera Finland Oyj, Olli-Pekka Takanen, Department Director, TeliaSonera Finland Oyj , Tel. +358-2040-62096, firstname.lastname@teliasonera.com; HP, Maritta Viljanen, PR Manager, +358-40-740-5207, firstname.lastname@hp.com; Nokia Multimedia, Communications, Tel. +358-7180-45725, Nokia, Communications, Tel. +358-7180-34900
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