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Friday, March 04, 2005

CBBC Gives More Life to Successful BAMZOOKi Crossed Media TV Game Series for 2005

CBBC Gives More Life to Successful BAMZOOKi Crossed Media TV Game Series for 2005

CAMBRIDGE, England, March 4/PRNewswire/ -- Children's BBC (CBBC) is launching the second series of BAMZOOKi on March
7th 2005 where children in homes across the UK are empowered to create an
animated Zook, a computerised creature to compete in a multi-challenge TV or
online environment.

Since BAMZOOKi debuted last year, 6-12 year olds have been intrigued and
compelled by computerised creatures that can be created in the bedroom from
the internet, to compete on the BAMZOOKi show on CBBC. BAMZOOKi online at
bbc.co.uk/cbbc will be taken to a new exciting level, where the show's
audience can create a Zook to compete or collaborate to improve other
people's Zooks.

Ian Saunter, Development Director of the BAMZOOKi technology at Gameware
Development added, "BAMZOOKi's bespoke integrated artificial life technology
suite combines physics, artificial intelligence and 3D graphics for anyone
who can point and click a mouse." Saunter continued, "Anyone can play and
compete with BAMZOOKi's entertaining and educative system to learn the art of
physics, movement, and mechanics with ease through CBBC's engaging online and
TV mass media channels. It's simple, fun to use and freely available through
CBBC online, yet it's one of the most powerful forms of cyber-plasticine
available anywhere."

BAMZOOKi is the first cross media children's TV show especially produced
for CBBC where online, games and TV converge into a true 'lean-forward,
lean-back' experience. Series one aired on digital and terrestrial during
2004, receiving up to 1.1 million viewers per show, and was polled by
Broadcast as the 6th most watched Children's show, in the edition appearing
in April 2004. Series two commences on March 7th, at the peak viewing time of
17.45 on the CBBC Channel. To find out more visit the BAMZOOKi mini-site at
bbc.co.uk/cbbc.

About CBBC

CBBC is the brand name for BBC's programmes and interactive content aimed
at 6-12 year-olds. The CBBC Channel launched in 2002 and is the BBC's free
dedicated digital channel for this age group.

About Gameware Development

Gameware Development is a pioneer of cross media artificial life
technology, creating exciting games and interactive communications for TV,
PC, console, wireless and hand-held games devices. Based in Cambridge in the
United Kingdom, Gameware Development comprises of Creature Labs, the A-Life
division fuelling Gameware's development projects, and SceneMachines the
mobile technology division evolving and inventing cutting edge intellectual
properties to entertain users on the move. www.gamewaredevelopment.com

Source: Gameware Development

For further information: Caroline Stokes - Gameware Development, Email: caroline@carolinestokes.co.uk, Tel: +44-(0)7778-577770

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