Scrapbooking for Charity 'Charity Cropping' is an Innovative Twist on Traditional Fundraising

Scrapbooking for Charity 'Charity Cropping' is an Innovative Twist on Traditional Fundraising

Sticker Planet Announces a Nationwide Charity Crop Challenge(TM) to Fight Lou Gehrig's Disease

CULVER CITY, Calif., Feb. 9 /PRNewswire/ -- Much like the quilting bees of yesteryear ... Scrapbooking has become a wildly popular hobby that has swept the nation in recent years. Scrapbookers gather in social groups called "crops" and increasingly these crops are being used to raise money for charity. Crop organizers charge admission or sell raffle tickets to raise money for all types of charitable causes.

Sticker Planet, a retailer that sells stickers and papers through its print catalog and website, has turned the idea of charity cropping into a national event. The company has created the Charity Crop Challenge(TM), and is offering prizes to organizers of charity crops that benefit the fight against ALS (Lou Gehrig's disease).

Participants who organize charity crops can win a $2,500 Sticker Planet gift certificate and other prizes from the company depending on how much they raise. Sticker Planet co-owner Hilary Kraft explains, "We're a family-owned company and our father, Bernie Kraft, died from ALS in 2003. We thought this would be a fitting way to honor his memory and to raise money to fight this horrible disease. 100% of the proceeds raised in the Charity Crop Challenge(TM) will benefit ALS charities."

Sticker Planet expects many supporters to plan crops between now and the April 30th deadline for submitting donations. Company co-owner Richard Kraft says, "When we announced this event, we were overwhelmed at the response from people signing up on our website to organize charity crops in cities from Farmington, Missouri, to Mesa, Arizona and many cities in between. Many people have commented how pleased they are to be able to channel their love of scrapbooking toward a worthy cause." One Sticker Planet customer, whose mother had ALS, learned about the Charity Crop Challenge(TM) and wrote to the company saying, "Thank you for creating this outlet for my sisters and I to celebrate our mother's life while helping to spare other families our pain. This Charity Crop Challenge is just what we were looking for."

Anyone interested in organizing a charity crop, wanting tips on organizing a charity crop, or needing more information, may visit Sticker Planet's website at www.stickerplanet.com or call 1-800-557-8678.

Sticker Planet is a family-owned company that started as a retail store in 1990. In 1997 the company launched a mail order catalog and internet web site. When the company printed its first catalog, it had no customers but firmly believed that people would order stickers through the mail. Today Sticker Planet publishes five full-color catalogs a year and ships orders to customers in all 50 states and over 25 countries worldwide. The Sticker Planet catalog is free of charge and may be requested by calling 1-800-557-8678 or by visiting the company's website at www.stickerplanet.com.


Source: Sticker Planet

CONTACT: Richard Kraft of Sticker Planet, +1-310-204-7070, ext. 202,
mail@stickerplanet.com

Web site: http://www.stickerplanet.com/


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