BLOOMBERG TELEVISION(R) Available Live On Mobile Phones In Hong Kong

BLOOMBERG TELEVISION(R) Available Live On Mobile Phones In Hong Kong

NEW YORK, Feb. 6 /PRNewswire/ -- For the first time, mobile telephone users in Hong Kong are able to watch BLOOMBERG TELEVISION, live on their cell phones, with the launch of BLOOMBERG TELEVISION on Hutchinson's 3G Network 3 mobile phones.

BLOOMBERG TELEVISION is produced and distributed globally on ten separate channels in seven different languages. BLOOMBERG TELEVISION is the business and financial news leader for serious professionals and individual investors.

Finance professionals, business executives and personal investors in Hong Kong, who rely upon BLOOMBERG TELEVISION for live market-moving global business news seven days a week and 24 hours a day, now have the ability to receive it on their mobile handsets.

"The availability of BLOOMBERG TELEVISION on 3-3G mobile phones will further raise the profile of BLOOMBERG TELEVISION in the Asia region and provide more opportunities for our advertisers to reach a highly desirable audience," according to David Wachtel of Bloomberg. "During the past 12 months, BLOOMBERG TELEVISION has increased viewership throughout the region. According to Nielsen Media Research, BLOOMBERG TELEVISION's morning show "Bloomberg LIVE!" with Bernard Lo and Catherine Yang, is now the top-rated international news program in Hong Kong."

BLOOMBERG TELEVISION recently expanded its presence in Asia, bringing Bloomberg's 24-hour award-winning programming to Thailand.

ABOUT BLOOMBERG TELEVISION

BLOOMBERG TELEVISION(R) is a 24-hour business and financial news network produced and distributed globally on ten separate channels in seven different languages. BLOOMBERG TELEVISION is the third-largest U.S.-based television network and the only network providing continuous financial news coverage 24 hours a day, seven days a week. On the-spot financial news is supplemented with in-depth expert analysis and real-time market data from the BLOOMBERG(R) TERMINAL, which is used by more than 260,000 financial professionals worldwide.

Supported by more than 1,600 reporters and editors in 103 news bureaus around the world, with studios in most major cities including New York, London, Tokyo, Hong Kong, Sydney and Singapore, BLOOMBERG TELEVISION gives viewers direct access to market-shaping events as they happen.

About Bloomberg

Bloomberg is the leading global provider of news, data and analysis. The BLOOMBERG(R) TERMINAL and Bloomberg's media services provide real-time and archived news, financial data, pricing, trading and communications tools in a single, integrated package to corporations, news organizations, financial and legal professionals and individuals around the world. Bloomberg's media services include BLOOMBERG NEWS(R), the global news service that includes more than 1,600 journalists in 103 bureaus worldwide; BLOOMBERG TELEVISION(R), the 24-hour business and financial network produced and distributed worldwide on 10 separate channels in seven languages; and BLOOMBERG RADIO(SM), which provides up-to-the-minute news on XM, Sirius and WorldSpace satellite radio around the world and on WBBR 1130AM in New York. In addition, Bloomberg Magazine Group and Bloomberg Press publish magazines and books for investment professionals. For more information please visit http://www.bloomberg.com/ .


Source: Bloomberg

CONTACT: Michael Kaminer, michael@mkpr.com, Sarah Balch, sarah@mkpr.com,
both of Michael Kaminer Public Relations, +1-212-627-8098

Web site: http://www.bloomberg.com/


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