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Thursday, December 16, 2004

Blue Cross and Blue Shield of Florida Upgrades Online Resource for Uninsured Floridians

Blue Cross and Blue Shield of Florida Upgrades Online Resource for Uninsured Floridians

Spanish Language Option, Funding Resource Information Now Available

JACKSONVILLE, Fla., Dec. 16 /PRNewswire/ -- To better meet the needs of uninsured, low-income and underserved Floridians, Blue Cross and Blue Shield of Florida, Inc. (BCBSF) earlier this year successfully launched For Florida's Health, a comprehensive electronic database of health care service programs and resources in Florida. BCBSF has launched an upgraded version of the web site, adding a Spanish language option and funding resources for health care services in local communities, with links to various funding organizations throughout the state.

(Logo: http://www.newscom.com/cgi-bin/prnh/20000427/BLUELOGOAhttp://www.newscom.com/cgi-bin/prnh/20000427/BLUELOGOB )


For Florida's Health provides contact information for health care assistance programs across the state. Data is searchable by zip code, county, program name and service type. Consumers may also access directions to program facilities and descriptions of transportation options where applicable. Navigation options are now available in Spanish. Program listings are updated daily. For Florida's Health may be accessed at http://www.forfloridashealth.com/ and is available free of charge.

"Many uninsured Floridians have limited access to personal computers and depend on case workers and social workers who are utilizing health resources on the Internet," said Dr. Michael Hutton, grants manager for The Blue Foundation. "The upgraded For Florida's Health site is an invaluable research tool for those health workers in assisting those in need of services."

Blue Cross and Blue Shield of Florida (BCBSF) is a leader in Florida's health industry. BCBSF and its subsidiaries serve more than 6.6 million Floridians. Celebrating its 60th anniversary this year, the company has been dedicated since 1944 to meeting the diverse needs of all those it serves by offering an array of choices. Headquartered in Jacksonville, Fla., BCBSF is an independent licensee of the Blue Cross and Blue Shield Association, an association of independent Blue Cross and Blue Shield companies. For more information concerning BCBSF, please see its Web site at http://www.bcbsfl.com/ .

Photo: http://www.newscom.com/cgi-bin/prnh/20000427/BLUELOGOA
http://www.newscom.com/cgi-bin/prnh/20000427/BLUELOGOB
AP Archive: http://photoarchive.ap.org/
PRN Photo Desk, photodesk@prnewswire.com
Source: Blue Cross and Blue Shield of Florida, Inc.

CONTACT: Bruce Middlebrooks of Blue Cross and Blue Shield of Florida,
+1-904-905-3400, or mobile, +1-904-803-6795

Web site: http://www.bcbsfl.com/
http://www.forfloridashealth.com/


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