Aerosmith's Aero Force One Revamped Fan Club Opens Membership and Fans to a Whole New Experience Under Paid Inc.'s Celebrity Services

Aerosmith's Aero Force One Revamped Fan Club Opens Membership and Fans to a Whole New Experience Under Paid Inc.'s Celebrity Services

WORCESTER, Mass., Dec. 22 /PRNewswire-FirstCall/ -- Aerosmith and Paid, Inc. (BULLETIN BOARD: PAYD) , a cutting-edge developer of celebrity web sites and services and ecommerce software, announced today that Aerosmith's official fan club, Aero Force One (AF1) (http://www.aeroforceone.com/), is open to new membership again after a transition to management by Paid, Inc. and a complete restructuring to create a uniquely interactive global community that includes fans in running the show. Paid Inc. Celebrity Services, in collaboration with Keith Garde, longtime Aerosmith creative and marketing consultant are revamping AF1 to reinvent the fan club and build a more vital, tightly knit Aerosmith community by introducing an innovative new program with promotions and contests; premium memberships; more chances for fans to contribute ideas and be visibly represented in the web site content and more.

For past members whose fan club memberships are due to expire by the end of 2004 and for those who dropped their membership prior to new fan club management taking over, Paid Inc. Celebrity Services is offering a tantalizing taste of the newly revamped AF1 by automatically extending their club memberships for free until February 1, 2005. This promotion gives valued, loyal fans a risk-free way to sample and experience everything the new club and management has to offer and then decide if they want to renew their membership by the cut-off date to maintain their seniority status.

"Rewarding diehard Aerosmith fans for their loyalty and enthusiasm with exclusive events and programs is what Aero Force One is all about," said Kristen Kuliga, VP of Paid Celebrity Services. "Few bands have such a massive, true-blue, longtime following as Aerosmith. But Aerosmith never takes it for granted-they are fiercely devoted to pleasing their fans. AF1 provides an exciting, interactive way of nurturing long-term relationships between the band and its diverse base of fans."

First-timers and renewing fans can now choose from two membership levels, Gold and Platinum. Fans can sign up for Gold membership at $29.99 that includes the annual Aerosmith fan club pin, personalized membership card and a newly added Aerosmith AF1 t-shirt. Or, they can opt for the new Platinum membership at $59.99, an upgrade with all of the Gold perks plus Aerosmith's new "You Gotta Move" DVD and six classic publicity photographs of the band from the Aerosmith archives reproduced for members only.

All AF1 members are eligible to participate in an eclectic mix of special promotions, which recently included autographed "You Gotta Move" DVD give- aways, band promotion contests, and more than 600 free passes for the nationwide in-theater event premiering Aerosmith's "You Gotta Move" DVD on November 23 in conjunction with its retail release. In addition, three lucky AF1 members won a dinner with Joe Perry the week of December 6th at one of three Hard Rock Café locations, where Perry also autographed bottles of his new "Mango Peach Tango" hot sauce. The contest winners are listed on http://www.aeroforceone.com/.

"Aero Force One is a lot more than a fan club-it's a totally new experience that will rock every fan's world," Aerosmith said in a joint statement. "It's also a way to thank our fans for always being there, to give them more of what they want, and create excitement about being part of a community that shares a real passion for rock-and-roll. For us, it will always be about the music, but AF1 reaches out even beyond that. It lets fans know they matter and that we're listening to them too."

New fan services and perks are expected to include a redesigned AF1 web site with live chats, message boards, contests, and games, enhanced premium backstage experiences and travel packages; expanded merchandising programs with limited-edition memorabilia that incorporate fan suggestions; and an AF1 Affinity Fan Card that will give fans dollars off at AF1's online store and discounts valid with other vendors. A fan suggestion area will give fans the opportunity to contribute web site content and ideas for the types of merchandise, contests and promotions they would like as part of the AF1 membership experience.

"We're listening to what the fans want and have already incorporated numerous suggestions into the fan club offering, such as the recent pumpkin carving contest and the addition of the t-shirt as part of the membership," noted Kuliga. "AF1 is a place where people can be excited about participating because they are visible in helping shape the program."

The Celebrity Services division of Paid, Inc. is responsible for AF1's promotional programs and web site (http://www.aeroforceone.com/) and integrating fan management services with Aerosmith affiliates, including their record label, radio sponsors, and Internet partners. Celebrity Services will continue developing and marketing new, innovative ways for people to participate in the Aerosmith fan community experience. With more than 120,000 registered fans, AF1 makes it easy for fans to connect with the band and with each other around the globe.

About Aerosmith:

For more than 30 years, Aerosmith has defined American Rock 'n' Roll. Just a brief overview of their remarkable career is truly mind-boggling: honored Rock & Roll Hall of Famers with over 100 million albums sold, countless awards (Grammys, American Music Awards, Billboard Awards, MTV Awards), and a diehard fan-base numbering in the millions worldwide. Aerosmith recently completed another world tour in support of the group's 25th release, Honkin' On Bobo. The members of Aerosmith remain creatively vital, and are the platinum standard for artistic and commercial success in the world of music entertainment.

About Paid, Inc.:

Paid's innovative products and services are utilized in online auction management, ecommerce and web site development and hosting. Using proprietary technology, Paid, Inc. is a respected developer of dynamic, cutting edge celebrity web sites and ecommerce storefronts that attract tens of thousands of visitors daily. Paid's Auction Inc brand auction management and shipping calculation software utilizes Paid's patent-pending process technologies to streamline back-office and shipping processes for online auctions and e- commerce. Paid's Celebrity Services offers a broad array of services to the sports, music and entertainment industries, including fan club management, premium ticket packages, fan experiences, web site development, merchandising and special events management. Paid's Rotman Auction is an eBay Platinum Powerseller that sells thousands of items -- primarily sports, Hollywood and Americana collectibles and memorabilia -- each week on eBay. The company also builds and maintains large database-driven portals across a broad array of industries. The Company's common stock is traded on the Nasdaq OTC Bulletin Board under the symbol PAYD. For further information visit http://www.paid.com/.

Forward Looking Statements:

This Press Release contains forward-looking statements within the meaning of Section 27A of the Securities Act of 1933 and Section 21E of the Securities Exchange Act of 1934 that are based upon current expectations or beliefs, as well as a number of assumptions about future events, including matters related to the Company's expectations band tours, plans for the AF1 programs and web site functionality. Although the Company believes that the expectations reflected in the forward-looking statements and the assumptions upon which they are based are reasonable, it can give no assurance that such expectations and assumptions will prove to have been correct. The reader is cautioned not to put undue reliance on these forward-looking statements, as these statements are subject to numerous factors and uncertainties. In addition, other factors that could cause actual results to differ materially are discussed in the Company's most recent filings, including Form 10-KSB with the Securities and Exchange Commission.

CONTACT:
Paid Celebrity Services: Kristen Kuliga, +1-617-572-7306, or
Media Contact: Julie Shepherd of Accentuate PR,
+1-815-479-1833, Julie@paid.com, for Paid; or
Investors, Jens Dalsgaard of Redwood Consultants, LLC,
+1-415-884-0348, jnsd@aol.com, for Paid; or
Mitch Schneider, mschneider@msopr.com, Marcee Rondan,
marcee@msopr.com, or Todd Brodginski, toddb@msopr.com, all of MSO,
+1-818-380-0400, for Aerosmith


Photo: NewsCom: http://www.newscom.com/cgi-bin/prnh/20041014/NYTH072
AP PhotoExpress Network: PRN6
PRN Photo Desk, photodesk@prnewswire.com/

Source: Paid, Inc.

CONTACT: Paid Celebrity Services: Kristen Kuliga, +1-617-572-7306, or
Media Contact: Julie Shepherd of Accentuate PR, +1-815-479-1833,
Julie@paid.com, for Paid; or Investors: Jens Dalsgaard of Redwood Consultants,
LLC, +1-415-884-0348, jnsd@aol.com, for Paid; or Mitch Schneider,
mschneider@msopr.com, Marcee Rondan, marcee@msopr.com, or Todd Brodginski,
toddb@msopr.com, all of MSO, +1-818-380-0400, for Aerosmith

Web site: http://www.paid.com/


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