BRISTOL-MYERS SQUIBB INVITES YAHOO!'S GLOBAL AUDIENCE TO SHINE A LIGHT ON HIV/AIDS EPIDEMIC ON WORLD AIDS DAY

BRISTOL-MYERS SQUIBB INVITES YAHOO!'S GLOBAL AUDIENCE TO SHINE A LIGHT ON HIV/AIDS EPIDEMIC ON WORLD AIDS DAY

Virtual Candles Lit on www.LightToUnite.org through Yahoo! Front Pages Shown on NBC Astrovision by Panasonic in Times Square

NEW YORK, Nov. 30 /PRNewswire/ --
WHAT: Bristol-Myers Squibb Company is working with Yahoo! to raise
awareness of the global HIV/AIDS crisis on World AIDS Day,
Dec. 1, 2004.

People worldwide are encouraged to visit http://www.yahoo.com/
home page or go directly to http://www.lighttounite.org/ to light
a virtual candle in recognition of people impacted by HIV and the
global commitment to fight the epidemic.

WHY: According to the U.S. National Institute of Allergy and
Infectious Diseases, AIDS has claimed more than 20 million lives
worldwide since the first cases were diagnosed in 1981 --
2.9 million in 2003 alone. It is estimated that more than
37 million people were infected with HIV in 2003. Sub-Saharan
Africa is the worst-affected region, accounting for approximately
two-thirds of all HIV-infected persons in the world. In the U.S.,
nearly 950,000 Americans are living with HIV, with 40,000 new
infections every year. (1)

VISUAL: The NBC Astrovision by Panasonic in New York's Times Square will
broadcast the growing support on the "Light to Unite" global map
every hour on the hour for three minutes from noon to midnight
EST on Dec. 1.

WHEN: Noon - Midnight
Wednesday, Dec. 1, 2004

WHERE: One Times Square
New York City

For more information, contact:

David M. Rosen Katie Krome
Bristol-Myers Squibb GolinHarris
Cell Phone: 609-721-6155 Phone: 312-729-4452
Email: david.m.rosen@bms.com Email: kkrome@golinharris.com

(1) U.S. Department of Health and Human Services, National Institute of
Allergy and Infectious Diseases "Facts and Figures" are available at
http://www.niaid.nih.gov/factsheets/aidsstat.htm


Source: Bristol-Myers Squibb Company

CONTACT: David M. Rosen of Bristol-Myers Squibb, Cell Phone,
+1-609-721-6155, Email, david.m.rosen@bms.com , or Katie Krome of GolinHarris,
+1-312-729-4452, Email, kkrome@golinharris.com

Web site: http://www.lighttounite.org/
http://www.yahoo.com/


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