Affidea announced as new title partner of Rock 'n' Roll Dublin Half Marathon

Affidea announced as new title partner of Rock 'n' Roll Dublin Half Marathon

Ireland's premier race festival returns with a new date and new 5k distance on 7 August 2016

DUBLIN, June 1, 2016 /PRNewswire/ -- The Rock 'n' Roll Dublin Half Marathon today announced a new title partnership with leading diagnostics service provider Affidea, and added a new 5k for the action-packed weekend festival of running and music. The 4(th) annual Affidea Rock 'n' Roll Dublin half Marathon will be held on Sunday, 7th August 2016.

Photo - http://photos.prnewswire.com/prnh/20160531/373896

CEO of Affidea, Tom Finn, said: "Affidea is delighted to be announced as title partner of the Rock 'n' Roll Half Marathon. This is a key race in the Irish running season and we look forward to being part of the Rock 'n' Roll marathon this year and in years to come. This race is a great concept that makes healthy things fun, and fun things healthy. On behalf of everyone at Affidea, I would like to wish everybody taking part the very best of luck."

Stacey Campbell, Vice President of Global Events for the Rock 'n' Roll Marathon Series, said: "We are excited to welcome Affidea as the title partner of the Rock 'n' Roll Dublin Half Marathon, which provides a unique, world-class running event and rock concert all-in-one. We look forward to working closely with our new partners at Affidea to operate our best event to date, in Dublin this August."

The 2016 Affidea Rock 'n' Roll Dublin Half Marathon weekend is a fun-filled, festival of running with 21.1k, 10k and 5k races making the event accessible to runners of all abilities.

The 5K takes place on Saturday, 6 August at Phoenix Park with a mid-morning start time of 11am. Both the half-marathon and 10k will start together on Sunday at 8:30 am in the Dublin's Docklands area and finish in the Phoenix Park.

Runners can take the "Remix Challenge" and complete two-days of running, earn a bonus third medal by running in both the 5K on Saturday and any distance on Sunday.

To keep runners inspired along the route, all races will feature live bands and DJs playing everything from alternative to classic rock, punk, funk and blues along every mile of the course. At the finish line, runners and spectators will be treated to a main stage festival starring local acts.

Not forgetting about the loyal loved ones cheering from the sidelines, there will also be a 3K Family Fun Run on Sunday for everyone beginning in Phoenix Park from 11:45 am and finish line festival with great entertainment, food and music for all attending. The Family Fun Run has been a huge hit for young feet, old feet and tired feet alike since it began two years ago and has previously attracted up on 2,000 runners, many of whom take part with their families having just completed the half marathon event.

Notes to Editors:

Additional information can be found online at www.RunRocknRoll.com/dublin.

About Affidea Rock 'n' Roll Dublin Half Marathon

The 4th annual Affidea Rock 'n' Roll Dublin Half Marathon will return on Sunday 7 August 2016. The event features the best of local talent with live bands entertaining participants along the scenic course. The race starts in the heart of Dublin at the Docklands, runs along the River Liffey, travelling past many of the city's historic landmarks, and finishing in the scenic Phoenix Park.

The Dublin race is part of an international series of musically themed marathons and half-marathons, which revolutionized the running industry in 1998 by infusing the race course with live bands, cheer teams and entertaining water stations. Over the 19-year history of the Rock 'n' Roll Marathon Series, charity partners have raised nearly $320 million US through the events for a variety of worthy causes. For more information about Rock 'n' Roll Dublin Half Marathon or to register for the event, visit RocknRollDublin.com or follow @RnRDublinHalf on Twitter.

AboutAffidea
Affidea offers premium diagnostic imaging, cancer detection and cancer treatment services, with a focus on delivering prompt yet thorough diagnoses and high quality treatments by working only with state-of-the-art technology and experienced medical professionals.

Over the years, Affidea has built a solid foundation in Private Public Partnerships. The company works closely with governments to provide essential diagnostic and cancer treatment services to populations across its ever-expanding European network.

Affidea operates 157 Diagnostic and Cancer Treatment Centres in 14 countries across Europe. The company employs over 3,000 professionals, of which more than 570 are medical doctors.

In the changing climate of healthcare service provision in Europe, Affidea has developed a unique business model and value proposition based on Positive Patient Experience, Proven Medical Outcome and Performance Improvement. By focusing on these principles, Affidea is able to provide exceptional value for all its stakeholders. These are patients, who experience the service; physicians, who refer patients for diagnostic imaging; and authorities of the public healthcare system, who regulate the operating environment and bear the cost of the public service.

For further information, please contact:

Eilis Smith, esmith@titanexperience.ie
Dan Cruz, dcruz@competitorgroup.com
Eve Noone, Heneghan PR, eve@hpr.ie (Affidea)

Photo:https://photos.prnewswire.com/prnh/20160531/373896
http://photoarchive.ap.org/
Photo:https://photos.prnewswire.com/prnh/20160531/373896
http://photoarchive.ap.org/
Rock 'n' Roll Marathon Series

Web Site: http://www.runrocknroll.com


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