EVARA Platinum Blessings Presents the 6th Season Band Baajaa Bride With Sabyasachi
EVARA Platinum Blessings Presents the 6th Season Band Baajaa Bride With Sabyasachi
MUMBAI, October 26, 2015 /PRNewswire/ --
Premiering on 23rd October, 2015 Every Friday at 10 pm Exclusively on NDTV Good Times
When we think of wedding, we think of Band Baajaa Bride. Yes! It's back and this time
it's larger than life. 13 lucky brides, 13 makeovers, some dreams and some eternal
moments. So brace yourselves for yet another stunning season of Band Baajaa Bride 6 with
Sabyasachi, in association with EVARA Platinum Blessings.
With love at the heart of every design, Platinum EVARA is a classic representation of
modern marriage. The design has a 'Platinum Bond' that holds together multiple strands,
symbolic of the coming together of two families to create a beautiful, new relationship.
Just like Platinum EVARA's promise of everlasting love, the show will capture precious
moments of eternal love and blessings between the couple and their families. So, be it the
beloved mother or the adorable mother-in-law, each story is bound to tug at the
heartstrings.
With Platinum EVARA this season's Band Baajaa Bride is bound to reach a new high. The
show encapsulates every essence of Platinum EVARA.
This association with Band Baajaa Bride is yet another stepping stone in the robust
marketing approach for Platinum EVARA that taps into the wedding jewellery industry.
Commenting on the association, Ms. Vaishali Banerjee, Managing Director, Platinum Guild
International, said, "We are pleased to be associated with Band Baajaa Bride. We feel they
are the right partner to bring alive the very essence of Platinum Evara's. The initial
response for EVARA has been encouraging. It is an integral part of the bridal trousseau
for its contemporary designs and promise of eternal love and blessings. Band, Baaja, Bride
mirrors the dreams and desires of young contemporary bride and we are very much a part of
it. This season will essay precious moments between the couple and families and strengthen
their bond, which is what Platinum EVARA stands for."
Announcing the new season of the show Ms. Arati Singh, Channel Head, NDTV Good Times,
said, "Band Baajaa Bride is our most popular show and enjoys tremendous response from the
audience. We are excited to partner with EVARA - Platinum blessings. Just like the brand,
the show is a blend of modern yet traditional culture. We will continue to make dreams
come true and create precious and everlasting moments through our associate with Platinum
EVARA."
"Maxus ESP's expertise lies in weaving the brand story into strong content experiences
and putting them on the most relevant platforms. Platinum EVARA-Everlasting blessing of
love moments with brides-to-be from across India on Band Baajaa Bride is a great example
of how we are able to do this for brands. We look forward to creating many such magical
content pieces for EVARA in the future," said Pooja Verma, National Director, Maxus ESP.
Watch these 13 lucky brides celebrate their everlasting love with Platinum EVARA
blessings only on Band Baajaa Bride exclusively aired on NDTV Good times.
About Platinum Guild International (PGI):
Founded in the year 1975, PGI is dedicated to promoting platinum jewellery to the
consumers and the jewellery trade worldwide. PGI has been providing support to the world's
major jewellery markets for over 35 years. The India office was set up in September 2000
and runs a comprehensive marketing programme to build desire for platinum jewellery in
India. Also provides platinum Retail Sales Training and conducts a unique Quality
Assurance programme to ensure quality and purity of platinum jewellery amongst consumers
and trade. For more information log on to http://www.preciousplatinum.in
Media Contact:
Sneha Nair
sneha@actimediaindia.com
+91-9819668456
Senior Management Associate
Actimedia Pvt Ltd
Platinum Guild International (PGI)
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