The Kluger Agency Announces Partial Acquisition By Dahill Investments LP & Wager H.S. LLC

The Kluger Agency Announces Partial Acquisition By Dahill Investments LP & Wager H.S. LLC

MIAMI, Sept. 25, 2015 /PRNewswire/ -- Accelerating The Kluger Agency's (TKA's) growth in the brand partnership space within the music industry, TKA is pleased to announce the partial acquisition of the agency by a strategic investment group comprising Dahill Investments LP and Wager H.S. LLC.

Founded in 2009 by its CEO, Adam Kluger, the agency has successfully partnered over 100 brands with some of the top recording artists in the world including the likes of Britney Spears, Lady Gaga, Iggy Azalea, Flo Rida, and Enrique Iglesias. Completed transactions include global endorsement deals, product placement initiatives, and strategic performance compensated partnerships.

This acquisition will do more than simply expand TKA's size; it will propel the agency far ahead of the competition in terms of the breadth and depth of its service offering in the market. With U.S. 2014 album sales down yet another 14.6% and traditional TV viewing within the 18-24 year old demographic down an astonishing 32% from 2011 to 2015, The Kluger Agency is in a unique position to assist the struggling music industry by infusing it with brand dollars while simultaneously using global influencers to allow emerging brands to reach a large engaged target audience.

The principal players in the new investment group are Hillel Frankel, Milton Barbarosh, and David Alter. Mr. Frankel, Barbarosh and Alter assume the roles as President, Executive Vice President and Chief Marketing Officer, respectively, of TKA. Prior to joining TKA, Mr. Frankel served for over 12 years as President of Madacy Entertainment, a leading independent record label, and as CEO of Countdown Media, a music licensing company. Mr. Alter has extensive music industry experience having spent over twenty years as Vice President of Madacy Entertainment focusing on special marketing and strategic relationships.

"My partners and I are very excited to begin our partnership with Adam and become a part of the next phase in the evolution of The Kluger Agency," said Hillel Frankel, President of TKA. "Adam has built a dynamic, successful entertainment agency and we are confident that together we will be able to greatly expand its leading role in the bringing together of brands with major music artists and celebrities."

While the financial details of the acquisition were not disclosed, Adam Kluger will remain an equity partner in TKA and both serve on its board and continue in his role as CEO and Head of Global Artist Partnerships. In addition, Mr. Kluger serves as CEO of his newly formed record company Nontra Records, which has projects due out this year from Grammy award winning recording artists Flo Rida and B.O.B.

About The Kluger Agency

The Kluger Agency (Kluger Agency Partners LP) is an entertainment focused advertising agency dedicated to businesses looking to expand their global image and brand recognition through strategic partnerships with widely known music stars and celebrities. Through our extensive relationships and roster of musical talent and celebrities, TKA provides unique marketing opportunities by brokering the placement of products and brands into music videos and music lyrics as well as facilitating endorsements of growing consumer brands by A-List celebrities. TKA has been the leader in brand partnerships within the music industry since 2009.

http://www.klugeragency.com

Contact:
The Kluger Agency
David Alter - CMO (david@klugeragency.com)



SOURCE The Kluger Agency

The Kluger Agency

Web Site: http://www.klugeragency.com


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