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Wednesday, September 16, 2015

Casio Debuts New Celviano Digital Piano

Casio Debuts New Celviano Digital Piano

Casio's AP-700 Model Offers Three World Class Grand Piano Sounds

DOVER, N.J., Sept. 16, 2015 /PRNewswire/ -- Casio America, Inc., a leading electronic musical instrument manufacturer, is continuing to amp up its widely popular Celviano digital piano line with the introduction of a new model - the AP-700. Equipped with many of the features musicians have come to know and love in the Celviano line, the AP-700 features three world class grand piano sounds, improved speaker system, LCD display and audio accompaniment with Concert Play mode.

https://photos.prnewswire.com/prnvar/20150914/266321

"We are excited to debut the latest digital piano in the Celviano line that provides beginners and professionals alike with a redefined grand piano experience," said Stephen Schmidt, Vice President of Casio's Electronic Musical Instrument Division. "With high-caliber technological features and exceptional sound quality, the AP-700 is ideal for any musical rehearsal or performance."

Casio has joined in collaboration with C. Bechstein, renowned piano maker, to develop the "Berlin Grand" tone, a balanced, elegant sound with a clearly defined shape. To create its exquisite clarity of tone and vibrancy, Casio analyzed the tone color of the ultimate C. Bechstein masterpiece, the D282. The resulting sound, which meets the approval of even C. Bechstein master piano maker Werner Albrecht, has been incorporated into the CELVIANO AP-700 as "Berlin Grand."

In addition to the "Berlin Grand," the AP-700 also features piano sounds from a Hamburg grand and Vienna grand. The AP-700's world-class piano sounds can be experienced through Casio's Tri-Sensor 88-note scaled hammer action keyboard with simulated ebony and ivory keys. This combination of piano tones along with Casio's scaled hammer action, provides players the experience of owning three of the finest pianos on earth.

Designed with an enhanced Concert Play feature, musicians can play along to 10 different classical pieces. For each of these 10 pieces, recordings of a symphony orchestra are included and users can select to hear them with or without the piano accompaniment. There is also a lesson feature which allows musicians to practice a piece at a slower tempo until they are ready to play it at normal tempo with the orchestra. The 10 pieces are appropriate for a variety of skill sets from beginner to advanced.

Furthermore, the AP-700 features a LCD display and a Grand Acoustic Sound System that faithfully represents the sound of a grand piano as it emanates from above and below the soundboard. The multi-channel amplification system creates an immersive sound field like that of a 9-foot concert grand for both the player and audience.

The Casio Celviano AP-700 also offers the following:


-- 256-note polyphony
-- 26 new tones (including 3 new Grand Piano tones)
-- 10 user songs
-- Duet mode
-- Split and layer capability
-- USB and standard MIDI ports
Casio's Celviano AP-700 is available at select piano dealers nationwide for a MSRP of $2,999. To learn more about Casio's Celviano line of digital pianos, please visit www.CasioMusicGear.com.

About Casio America, Inc.
Casio America, Inc., Dover, N.J., is the U.S. subsidiary of Casio Computer Co., Ltd., Tokyo, Japan, one of the world's leading manufacturers of consumer electronics and business equipment solutions. Established in 1957, Casio America, Inc. markets calculators, keyboards, digital cameras, mobile presentation devices, disc title and label printers, watches, cash registers and other consumer electronic products. Casio has strived to fulfill its corporate creed of "creativity and contribution" through the introduction of innovative and imaginative products. For more information, visit www.casiousa.com.

About Celviano

The Celviano line of digital pianos is Casio's first-class line of digital pianos geared for players who crave the true sounds and feel of an authentic grand piano. In addition to the traditional cabinet designs, Casio's Celviano digital pianos provide a number of features including new stereo grand piano sounds, a redesigned keyboard action, as well as ebony and ivory textured keys that offer the natural sensatory feel the musician wants and needs while delivering the sounds and benefits of a digital piano. In addition, Casio's new proprietary sound source "AiR" (Acoustic and intelligent Resonator) provides unmatched realism, detail and seamless dynamics for a remarkably expressive and powerful performance. For additional information on Casio's Celviano digital pianos, please visit www.CasioMusicGear.com

About C.Bechstein

Since Carl Bechstein founded the Pianoforte production facility in Berlin in 1853, the name Bechstein has stood for the highest class of upright and grand pianos. C. Bechstein pianos have been appreciated by many famous composers and artists for their finest quality of sound and touch for many years. In the 21st century, C. Bechstein is still recognized as one of the world's leading piano manufacturers.

Photo - http://photos.prnewswire.com/prnh/20150914/266321

SOURCE Casio America, Inc.

Photo:https://photos.prnewswire.com/prnh/20150914/266321
http://photoarchive.ap.org/
Photo:https://photos.prnewswire.com/prnh/20150914/266321
http://photoarchive.ap.org/
Casio America, Inc.

CONTACT: Christine Azzolino/Amanda Pecora, Coyne PR, (973) 588-2000, cazzolino@coynepr.com, apecora@coynepr.com; S. Vander Schans/Alli Colasacco, Casio America, Inc., (973) 361-5400, svanderschans@casio.com, acolasacco@casio.com

Web Site: http://www.casiousa.com


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