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Friday, October 03, 2014

SAVING HOPE Grows to 1.3 Million Viewers as CTV's Female-Driven Thursday Night Lineup Reigns

SAVING HOPE Grows to 1.3 Million Viewers as CTV's Female-Driven Thursday Night Lineup Reigns


- With only two episodes left until its Fall Finale, SAVING HOPE leads
GRACEPOINT simulcast by double digits -



- CTV delivers the Top 3 programs among key female demos, and three of
the Top 4 programs of the night with total viewers -



- HOW TO GET AWAY WITH MURDER and GREY'S ANATOMY are #1 and #2 with
total viewers and the key A18-49 and A25-54 demos -



- Playback + 7 data sees the HOW TO GET AWAY WITH MURDER premiere rise
to 3.1 million viewers -



To tweet this release: http://bmpr.ca/1Earc3d


TORONTO, Oct. 3, 2014 /CNW/ - Halfway through its fall event, CTV's own SAVING HOPE solidly owned its Thursdays at 9 p.m. timeslot last night with an
initial audience of 1.3 million viewers, preliminary overnight data
from Numeris (BBM Canada) confirms. Along with the Top 2 programs of
the night - HOW TO GET AWAY WITH MURDER and GREY'S ANATOMY - SAVING HOPE allowed CTV to claim the Top 3 programs of the night among F18-49 and
F25-54, as well as three of the Top 4 programs of the night for total
viewers and all key demos.



CTV won every hour of primetime with total views and both key demos, but
it was women who powered the evening. CTV's primetime lineup averaged
more than 1 million female viewers, 85% more than CTV's next closest
competitor.


**Media Note** Photography from Thursday night programming is available
online at BellMediaPR.ca


With preliminary Playback + 7 data now in, last Thursday's (Sept. 25)
female-driven lineup on CTV saw the series premiere of one of this
fall's biggest new series HOW TO GET AWAY WITH MURDER climb to 3.1 million (from 2.4 million), the season premiere of GREY'S ANATOMY grow to 2.2 million viewers (from 1.8 million), and the second episode
of SAVING HOPE increase to 1.5 million (from 1.2 million).



A closer look at Thursday's Numeris (BBM Canada) preliminary data:



-- With 1.66 million viewers at 8 p.m., GREY'S ANATOMY was #2 for
the night with total viewers and the key A18-49 and A25-54
demos, besting BONES (1.65 million; Global/FOX) by +21% A18-49
and +18% A25-54.
-- Winning its timeslot at 9 p.m., the stand-alone broadcast of
SAVING HOPE(1.32 million) led the simulcast series premiere of
GRACEPOINT (1.1 million; Global/FOX) by double-digits with
total viewers and in all key demos (+19% P2; +25% A18-34; +86%
A18-49; +54% A25-54). With only two episodes left before its
Fall Finale, SAVING HOPEgrew 10% with total viewers and 7%
among A25-54 over last Thursday's episode. SAVING HOPEalso more
than doubled SCANDAL's (510,000; City/ABC) audiences with total
viewers (+158%), as well as in the key A18-49 (+129%) and
A25-54 (+145%).
-- Retaining 97% of its premiere audience, HOW TO GET AWAY WITH
MURDERdelivered an initial overnight audience of 2.34 million
viewers at 10 p.m., winning its hour and ranking #1 for the day
for the second week in a row with total viewers and all key
demos.


New episodes of THE AMAZING RACE at 8 p.m. ET, SHARK TANK at 9 p.m. ET, and BLUE BLOODS at 10 p.m. ET continue tonight on CTV and CTV GO. The encore broadcast of Space
original series ORPHAN BLACK also continues at 9 p.m. ET on CTV Two.


SOCIAL MEDIA LINKS:


Twitter:
@CTV_PR
@CTV_Television


Facebook:
facebook.com/ctv

About CTV

CTV is Canada's #1 private broadcaster. Featuring a wide range of
quality news, sports, information, and entertainment programming, CTV
has been Canada's most-watched television network for the past 13 years
in a row. CTV is a division of Bell Media, Canada's premier multimedia
company with leading assets in television, radio, digital, and
Out-of-Home. Bell Media is owned by BCE Inc. (TSX, NYSE: BCE), Canada's
largest communications company. More information about CTV can be found
on the network's website at CTV.ca.



Source: Numeris (BBM Canada). Overnight vs. overnight, except where
noted. Program audiences for Sept. 25, 2014 based on preliminary data
with Playback + 7.


SOURCE CTV

CTV

CONTACT: Matthew Almeida, CTV Networks, 416.384.2629 or matthew.almeida@bellmedia.ca
Christy Sullivan, CTV Networks, 416.384.3624 or christy.sullivan@bellmedia.ca


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