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Friday, October 17, 2014

Kobe Bryant Leads Rally To End Homelessness In LA County

Kobe Bryant Leads Rally To End Homelessness In LA County









Athlete Joins Indie Rock Band Terraplane Sun to Headline 8(th) Annual United Way HomeWalk on November 15(th)




WHAT: As part of United Way's plan to end poverty in L.A. County, the organization will host its 8th Annual HomeWalk, a 5K run/walk and outdoor concert to raise public awareness and fund
solutions to end homelessness, one of the most extreme forms of poverty. Over the past seven years, 50,000 people have participated, raising over $4 million and helping move 14,500
people off the streets and into housing. Every dollar donated or fundraised will be doubled thanks to the Conrad N. Hilton Foundation. This year's goal is to raise $1.35 million with
this match. Over 10,000 participants are expected, and registration is free for all walkers. For the first time, Los Angeles indie rock band Terraplane Sun, the critically acclaimed
act that recently completed its world tour with Imagine Dragons, will be headlining the event alongside Bryant.


WHY/STATS: L.A. County has one of the highest homeless populations in the country,
with nearly 40,000 living without homes.

-- 1 out of every 250 people in L.A. County is homeless

-- More than 1/3 of the homeless are women and children; 1/4 are chronically homeless

-- 1 in 5 children in L.A. County lives in poverty

-- 4,618 of the homeless are veterans who risked their lives in service to our country

-- Los Angeles has committed to end veteran homelessness in 2015,
and HomeWalk plays a significant role in this collaborative effort


WHO: Over 10,000 L.A. residents running and walking to help end homelessness, including the following expected celebrities and officials:

-- L.A. Lakers Kobe Bryant

-- SoCal-based Indie Rock Band, Terraplane Sun

-- Elise Buik, President and CEO, United Way of Greater Los Angeles

-- Actors: Mark Valley, Jon Huertas, Tia Carrere, Cameron Boyce and others

-- Numerous Local and State Officials

-- Formerly Homeless Veterans


WHEN: Saturday, November 15, 2014

-- 7:00 a.m. Registration

-- 8:15 a.m. Opening Program

-- 9:00 a.m. Run/Walk Begins


WHERE: Exposition Park

700 Exposition Park Drive, Los Angeles


BCAST VISUALS:

-- Opening remarks and ceremonies featuring Laker Kobe Bryant and local officials

-- Interviews with celebrities including Cameron Boyce, Tia Carrere and others TBA

-- 10,000 walkers and runners racing through the start line, led by Laker Kobe Bryant

-- Live concert by local band, Terraplane Sun

-- Interview opportunities with formerly homeless individuals who are now housed and
employed, thanks to money raised at previous HomeWalk events


CONTACT: For more information, contact Jennifer Conway at 978.463.0289 jennifer@dottedlinecomm.com or visit http://www.homewalkla.org


/PRNewswire/ -- Oct. 17, 2014

SOURCE United Way

United Way

Web Site: http://unitedwayla.org


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