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Wednesday, October 08, 2014

Add Bass to Your Guitar: New Electric Guitar Pickup Seeks to Shake Up Game for All Genres of Music

Add Bass to Your Guitar: New Electric Guitar Pickup Seeks to Shake Up Game for All Genres of Music

A Little Thunder Kickstarter Pre-order goes live October 8th

LOS ANGELES, Oct. 8, 2014 /PRNewswire/ -- bit.ly/ALTKickstarter - Introducing "A Little Thunder" - a revolutionary new electric guitar pickup that allows guitar players to play guitar and bass guitar simultaneously. This ground-breaking innovation, which is designed to replace a humbucker pickup, adds a bass signal to the two lowest strings on electric guitars, leaving the signal of all 6 guitar strings in-tact: www.alittlethunder.com.

The addition of the bass feature requires no physical modifications to the player's beloved guitar: no drilling, routing, or adding extra strings, nor will they need to replace 9v batteries or use MIDI. Players will simply remove their existing humbucker, and with about 5 minutes of installation time will have the ability to push a button to activate the technology.

The three controls for the pickup are on-board a custom designed pickup ring: an on/off switch, a -1 or -2 octave switch, and a polyphonic (2 bass notes at once) or "low note priority" mode (the pickup detects the lowest note being played and only applies the bass effect to that note). Because the technology is housed within the pickup itself, players will experience virtually no latency or tracking issues that they may experience with external technologies, such as octave pedals.

A Little Thunder will be launching its Kickstarter campaign today, and is seeking to meet a modest $35,000 fundraising goal to go into production. Rewards for Kickstarter backers include a Steve Vai autographed 1987 Ibanez RG550 prototype; a trip to Disneyland with Drake Bell; guitar lessons with Adam Ross (Rihanna), Gretchen Menn, or Daniele Gottardo; the first serial numbers of the pickup; limited-edition design by artist and musician Trisha Lurie; and many more.

The Kickstarter video features many artists trying A Little Thunder for the first time, including:


-- Jonny Two Bags (Social Distortion)
-- Kirk Douglas (The Roots)
-- Adam Levy (Norah Jones)
-- Brad Oberhofer (Oberhofer)
-- Jorgen Munkeby (Shining)
-- Drake Bell (Nickelodeon's Drake and Josh)
-- Barry Zweig (Buddy Rich, Herb Alpert)
-- JinJoo Lee (Jordin Sparks)
-- Thomas Pridgen (The Mars Volta/Suicidal Tendencies)
A Little Thunder was conceived, patented and created by Andy Alt, online marketing director for Steve Vai, and, along with Vai, co-founder of GuitarTV.com. In addition, Alt serves as lead guitarist for Drake Bell of Nickelodeon's "Drake and Josh."

Quote from founder and creator, Andy Alt: "Prototypes of A Little Thunder have been incredibly fun and addicting to experiment with and now it's going to be available to anyone who wants to go deep into the depths of their guitar's dark, but beautiful, soul. Metal players can now get super heavy sounds without having to relearn an instrument that has more strings, jazz players can subtly add bass to comp along with their lines; singer-songwriters will sound fuller and my favorite configuration so far is the duo setting, where two people will now sound like much more. The most exciting part is to see what musicians will do with A Little Thunder."

www.alittlethunder.com/Kickstarter
www.facebook.com/alittlethunder

Video - https://www.youtube.com/watch?v=OBV8XHAY1TI

SOURCE A Little Thunder

Video:http://youtu.be/OBV8XHAY1TI
A Little Thunder

CONTACT: Ryan Romenesko, Jensen Communications, ryanr@jensencom.com, 626-585-9575

Web Site: http://www.alittlethunder.com


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