Dirac Technology Supports Pioneer to Create Smart Loudspeakers

Dirac Technology Supports Pioneer to Create Smart Loudspeakers

UPPSALA, Sweden, June 3, 2014 /PRNewswire/ --



Compact USB-powered loudspeakers featuring Dirac HD Sound(R) target computer users and
décor-conscious music enthusiasts



Audio technology provider Dirac Research today announced that they have reached a
licensing agreement with Pioneer Corporation. Pioneer plans to utilize the Dirac HD Sound
technology to deliver superb audio playback from their next generation of loudspeakers.
The first speakers to utilize the technology is the Pioneer Desk Live series, a lineup of
powered speakers with a sleek, modern form factor slated for desktop computer applications
as well as audio enthusiasts seeking high performance from smaller, stylish loudspeakers.



(Photo:
http://photos.prnewswire.com/prnh/20140603/690183 )




The objective of the new product line is to deliver high resolution and precise
staging from a near field design using engineering innovations from Pioneer combined with
Dirac's award-winning digital audio processing. These technological advances have enabled
Pioneer to deliver unprecedented accuracy and musicality from an attractive lifestyle
speaker lineup suited to any décor or application. The first of these new models will
become available in Japan mid-July, 2014 with a succession of models and markets to
follow.



"Both Dirac and Pioneer have a long history of making great audio products and we are
excited for an opportunity to bring Dirac HD Sound technology to Pioneer's high
performance loudspeakers," commented Steve Hase, Executive Vice President of Licensing at
Dirac. "This cooperation with Pioneer and our most recent automotive venture with Volvo
highlight the flexibility and diverse capabilities of Dirac's audio processing
technologies," Hase added.



"Our vision is to combine the best of traditional speaker design with world class
digital audio technology in an entirely new way," stated Hideki Nara, General Manager,
Speaker Business planning Department, Industrial Solutions Business Division at Pioneer
Corp. "By using Dirac's cutting edge solutions, we have been able to realize this vision
and design loudspeakers with higher performance and increased flexibility. We consider
Dirac to be a highly reliable engineering partner."



Dirac HD Sound is an advanced digital audio processing technology that utilizes
impulse response and frequency response optimization. With Dirac's smart speaker concept,
loudspeaker manufacturers such as Pioneer are able to increase performance and shorten the
design process across a diverse range of form factors.



ARTWORK: The Pioneer Desk Live ISS-C270A-S with Dirac HD Sound will be available in
mid-July



About Dirac Research AB



Dirac Research is a Swedish audio research firm specializing in high-performance
digital sound optimization, room correction and sound field synthesis. The company was
founded by researchers from the Signals & Systems Group of Uppsala University, Sweden.
With Dirac's patented toolbox for efficient and accurate audio system optimization,
customers such as BMW, Bentley, Rolls Royce and Datasat Digital Entertainment have
achieved dramatically improved sound quality and a shortened time-to-market. Dirac
Research maintains offices in Sweden, Tokyo, Detroit, Seoul and Shanghai.
http://www.dirac.se.




MEDIA CONTACT:
Weiwei Fang
Dirac Research AB
press@dirac.se
+46-18-185-640




Photo:
http://photos.prnewswire.com/prnh/20140603/690183


Photo:http://photos.prnewswire.com/prnh/20140603/690183
http://photoarchive.ap.org/
Dirac Research AB


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